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Industry News

Catch up on interesting new discussion and industry news.

    Google: Brand Searches Unlikely Impacted By Mobile-Friendly Algorithm

    rustybrick
    by rustybrick
    Apr 8, 2015
    So a question many folks have been thinking about in regards to the April 21st mobile-friendly Google algorithm was what if a brand is not mobile-friendly and someone searches for them after April 21st on their mobile device...

    Product roadmaps are still all right

    by Rian van der Merwe
    Apr 7, 2015
    Scott Sehlhorst wrote a really good defense of good product roadmaps in Features do not a Product Roadmap Make:

    If your roadmap says “Will include update quantity control in shopping cart” you’re doing it wrong.  Your roadmap should say “Improved shopping experience on mobile” or “Better shopping experience for spearfisher  persona.” […]

    When a roadmap is being used to communicate “what” the product will be, it should be in the language of describing which problems will be...

    Autonomous teams: challenges and recommendations

    by Rian van der Merwe
    Apr 7, 2015
    Marty Cagan has some really insightful thoughts (as usual) on autonomous teams in Autonomy vs. Mission:

    In healthy teams and organizations, the way we normally reconcile these views [where the team might have one perspective and the leadership might very well have another] is that the leadership has control of two major inputs to the decision process. The first is the overall product vision, and the second are the specific business objectives assigned to each team.

    Problems...

    Google Bolding Answers In Search Results

    rustybrick
    by rustybrick
    Apr 7, 2015
    Google is now bolding the answers in the search results when quick answers are displayed at the top of the page, in the knowledge graph box area...

    The difference between fidelity and resolution

    by Rian van der Merwe
    Apr 6, 2015
    John Willshire wrote a good post on the difference between fidelity and resolution in design. From Want to improve your design process? Question your fidelity:

    For us, fidelity is all about the people axis; how close is this to the real world? That’s the future point, when the product is out in front of lots of people, being used often, at scale. If you want to increase fidelity, then you show whatever you have to more people.

    Which leaves the vertical axis, things, to be all...

    Technology can’t contribute to a better world while those who make it are so unrepresentative of society

    by Rian van der Merwe
    Apr 6, 2015
    Judy Wajcman’s Who’s to blame for the digital time deficit? starts off like many similar articles as she ponders the role smart phones play in making us feel time-starved. But then she takes an unexpected and well-reasoned turn:

    If technology is going to contribute to a better world, people must think about the world in which they want to live. Put simply, it means thinking about social problems first and then thinking of technological solutions, rather than inventing technologies and...

    Streaming music and venture capital

    by Rian van der Merwe
    Apr 6, 2015
    Ben Thompson wrote the best analysis of Tidal I’ve seen so far. From Tidal and the Future of Music:

    I would again draw an analogy to venture capital: startups can spread via Twitter or new discovery services like Product Hunt; minimum viable products are cheaper to build than ever thanks to Amazon Web Services, Microsoft Azure, etc.; and distribution channels like App Stores have natural promotional channels. And yet the importance – and amount – of venture capital has never been...

    April 2015 Google Webmaster Report

    rustybrick
    by rustybrick
    Apr 6, 2015
    Below is a recap specific to Google webmaster topics over the past month that are important to read for all SEOs and webmasters. It mostly covers several unconfirmed Google updates with the broken promise from Google to clarify the status of Panda...

    How Google May Index Deep Web Entities

    by Bill Slawski
    Apr 5, 2015
    If you’ve been doing SEO for a while, one of the papers that you may have read describes how Google was attempting to index content found on the Web that might be difficult for their crawlers to access, such as financial statements from the SEC....

    How Bing May Expand Queries Based upon Finding Entities Within them

    by Bill Slawski
    Apr 3, 2015
    “Examples of entity graphs include Microsoft Corporation’s Satori and Google’s Knowledge Graph, or Facebook’s semantic graph.” A Microsoft patent application was published at the World Intellectual Property Organization this week on Semantic...