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Industry News

Catch up on interesting new discussion and industry news.

    Good Strategy/Bad Strategy

    by Rian van der Merwe
    Feb 4, 2019
    I’m adding Good Strategy/Bad Strategy to my reading list, based on some of the quotes in this review:

    Every organization faces a situation where the full complexity and ambiguity of the situation is daunting. An important duty of any leader is to absorb a large part of that complexity and ambiguity, passing on to the organization a simpler problem — one that is solvable. Many leaders fail badly at this responsibility, announcing ambitious goals without resolving a good chunk of...

    February 2019 Google Webmaster Report

    rustybrick
    by rustybrick
    Feb 4, 2019
    It was a busy January with a few unconfirmed Google algorithm updates around the 15th, 9th and 6th of January. Google also said the next 50% of mobile-first indexing will be the hardest.

    On making the web with a text editor and a few hours

    by Rian van der Merwe
    Feb 1, 2019
    This essay about the building blocks of the web by Rachel Andrew is really important. From HTML, CSS and our vanishing industry entry points:

    There is something remarkable about the fact that, with everything we have created in the past 20 years or so, I can still take a complete beginner and teach them to build a simple webpage with HTML and CSS, in a day. We don’t need to talk about tools or frameworks, learn how to make a pull request or drag vast amounts of code onto our computer...

    Bing Increased URL Submission To 10,000 URLs Per Day. Bing Moving Away From Crawling?

    rustybrick
    by rustybrick
    Feb 1, 2019
    Yesterday Bing announced at SMX West that they have increased the ability to submit URLs to their search engine by 1,000X from 10 URLs per day to 10,000 URLs per day. They also said this is a fundamental shift in how search engines discover content and reduce crawling of web sites.

    The healthy engineering culture at Postlight

    by Rian van der Merwe
    Jan 31, 2019
    Web agency Postlight wrote about their engineering culture, and what a breath of fresh air it is to read this list in the midst of the current “hustle til you drop” culture:

    The positivity of our internal communication fosters a team that is warm and easy to engage with for our clients. Our clients are shocked by how easy it is to communicate with our engineers. No knee-jerk reactions. Just a friendly, two-way, conversation with professionals.

    Or, as we phrase it in our Wildbit...

    Bing: 90% Or More Of Their Core Ranking Algorithm Uses Machine Learning

    rustybrick
    by rustybrick
    Jan 31, 2019
    Yesterday at SMX West, I did a panel named Man vs Machine covering algorithms versus guidelines and during the Q&A portion, I asked the Bing reps Frédéric Dubut and Nagu Rangan what percentage of the core ranking algorithm is AI or machine learning based. To my surprise, they guessed over 90%.

    The product manager’s battle between ego and customers

    by Rian van der Merwe
    Jan 30, 2019
    It’s a bit of an uneven piece, but Peter Krmpotic’s What’s the Secret to Becoming a Great Product Manager? makes some good points about ego vs. customer focus:

    The ultimate goal for product managers and product leaders is to instinctively focus on the customer and not their own egos. This is hard since it is natural to be self-centered and unnatural to be customer-centric.

    In Scott Belsky’s recently published book “The Messy Middle”, he highlights how we are hardwired to...

    Human-centered design is not enough

    by Rian van der Merwe
    Jan 29, 2019
    Very interesting article by Anab Jain arguing for More than Human-Centered Design. We need to move beyond ourselves and consider the things around us:

    Interdependence is a powerful concept for me: different participants—human and non-human—are emotionally, economically, ecologically or morally interdependent on each other. And this reliance is acknowledged. I think this perspective is something that would be very meaningful for many of us to consider—whether we’re interaction,...

    The power of “why now?” as a prioritization technique

    by Rian van der Merwe
    Jan 28, 2019
    I imagine that if you made one of those pull-string dolls of a Product Manager, it would just say “Why?” over and over1. We love figuring out the real reason behind an idea or a customer problem — as we should. But I think we often miss an important follow-up question: “Why now?”

    We have so many methodologies for prioritizing problems and features, but I’ve found that this one question is able to cut through all the complex reasoning and (rightfully) stop unneeded projects in their...

    Google Officially To End Some Old Search Console Features

    rustybrick
    by rustybrick
    Jan 28, 2019
    I reported on Friday that Google will be deprecating some or all of the old Search Console features so they can focus more on the new Google Search Console. Well, Google made it official by posting a blog post on the news on the Google Webmaster Blog.