Industry News

Announced in August, Google’s new Google Search app for iOS has been apparently stuck in Apple’s app approval process for over two months. No longer. Google’s just announced that the new app is out.

The news came on Google’s official blog today. The company has also posted a video of how it works:



Click here to view the embedded video.

The new app provides direct answers and uses a “card” format familiar to Android 4.1 (and now some Android 4.2) users who have the Google Now service:

It...

Many SEOs cheered that Google’s new disavow links tool would make it easier to recover from a bad backlink profile. No more worrying about directories charging to remove links or trying to get out of bad link networks. But Google says it does want to see a good faith effort to go along with any disavow links request, or those disavow requests might not get honored.Google: Try To Remove Links

Google had previously suggested that the disavow link tool wasn’t a replacement for making link removal...

Ask any marketing consultant focused on inbound channels (SEO, social media, conversion rate optimization, email, etc.) what the most challenging part of their job is and 75%+ will say: “working with the engineering team.”

This should come as no surprise. Engineering and webdev resources are, along with web marketers, the biggest scarcest and hardest to hire for web-based businesses. We need to build stuff faster and we need to reach more people. If you want the time of the engineering team,...

Our SMX Social Media Marketing show is coming to Las Vegas this Dec. 5 & 6, and as part of our great agenda is a keynote talk by Del Harvey, Twitter’s director of trust and safety.

Not familiar with Del? You should be, if you’re a marketer doing anything involved with Twitter. She oversees what’s considered right and wrong when it comes to promotion on the service.

To put Del in a context our search marketing readers will understand, she’s effectively the “Matt Cutts” of Twitter, overseeing...

It’s been almost two weeks since Google launched its link disavowal tool. Some have been busy diving in and using it, but others have had more detailed questions about it. We’ve got some answers, from the head of Google’s web spam team, Matt Cutts.

Question:How do people know what links they should remove?

Answer:When we’re taking targeted action on some specific links, the emails that go out now include examples of bad links. We provide example links to guide sites that want to clean up...

Google is running a special logo today to honor Bob Ross, painter, art instructor and host of “The Joy Of Painting,” which aired for over a decade in the US and Canada.

Ross’s show ran from 1983 through 1994, when he stopped to fight lymphoma, which he later died from in 1995, at age 52. He was born on October 29, 1942. Today’s “Google Doodle” logo honors what would have been his 70th birthday.

You can read more about Ross’s life in his Wikipedia entry here. PBS also recently released a...

I had lunch with Thomas from our production engineering team today. During our chat, we talked about the future of the company’s organizational structure and plans to split into feature-focused teams after a big launch we have planned for 2013. Thomas noted that in his previous role with Amazon, teams were judged directly against metrics for the features on which they worked, and this had both good and bad elements.“choose wisely, for while the true Grail will bring you life, the false Grail...