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Industry News

Catch up on interesting new discussion and industry news.

    Up Close With Facebook Graph Search

    dannysullivan
    by dannysullivan
    Jan 15, 2013
    We’ve covered the launch of Facebook Graph Search, explored how it differs from Google search but now it’s time for the hands-on. Come along for a tour of how it works. Sign-Up & Wait 

    To get started, you have to sign-up, where you’ll be added to a waiting list. There’s no particular ETA of when you’ll actually have it enabled:

    Expect it to likely take days and possibly weeks, especially if you’re late to signing-up. But when it happens, you’ll see a notice like this:

    The New...

    How The New Facebook Search Is Different & Unique From Google Search

    dannysullivan
    by dannysullivan
    Jan 15, 2013
    At long last, Facebook’s search challenge to Google has arrived. But it has arrived in a much different format than many expected. Indeed, Facebook’s not using its data to provide a better search than Google. Facebook is providing a new type of search that you simply can’t do on Google or anywhere else. The Connections Of Links Vs. Likes

    I’ve struggled with how to describe this new service. I hate the term “graph,” whether it’s used by Facebook for “Social Graph” and now for “Facebook Graph...

    January 2013 Google Update Brewing?

    rustybrick
    by rustybrick
    Jan 15, 2013
    I am seeing some signs (not heavy heavy chatter but enough chatter) of a possible Google update brewing as early as this past Sunday or Monday (yesterday).

    Two WebmasterWorld threads have chatter about a possible update...

    What Do Correlation Metrics Really Tell Us About Search Rankings?

    randfish
    by randfish
    Jan 13, 2013
    I’m excited to see the marketing field getting more interested in correlation data and metrics around SEO. There’s a lot of folks citing data from SearchMetrics’ UK Study, from Mark Collier’s Open Algorithm project, and from SEOmoz’s own ranking factors and follow-up reports. (Searchmetrics’ study at left, OpenAlgorithm at right)

    The trouble is how this data gets perceived and interpreted by practitioners and those around them in a marketing organization, and I need to take at least partial...

    Google Acquires Patent for Eye Scan Security and Augmented Imagery

    by Bill Slawski
    Jan 12, 2013
    On Friday afternoon, I took a walk to the auto repair shop working on my car, about a mile and a half down the road. A phone alert made me aware of a Google Now card springing up to give me directions to the shop, and telling me that it would take me less than [...]

    The post Google Acquires Patent for Eye Scan Security and Augmented Imagery appeared first on SEO by the Sea.

    RIP Aaron Swartz, One Of The Earliest Google Bloggers

    dannysullivan
    by dannysullivan
    Jan 12, 2013
    I was saddened to see the news that Aaron Swartz had committed suicide. Such a tragedy. Swartz is known for a wide-range of things, such as helping create Reddit, RSS and being an internet activist. But I remember him most as one of the earliest Google bloggers.

    The Google Weblog went up on March 17, 2002, two years before Google launched its own official blog. I mentioned it to my own readers soon after as a new site that was about all about Google. Aaron, in speaking to Philipp Lenssen of...

    Why Asking StumbleUpon To Remove Your Links Is Dumb

    dannysullivan
    by dannysullivan
    Jan 11, 2013
    Turns out, StumbleUpon is getting regular requests each week from people asking for it to remove links to their sites, people who are worried that being linked to from a popular and long-standing social media sharing site is somehow hurting them with Google. The linksanity sadly continues.

    Every since Google stepped up its attack on bad links last year, in particular with its Penguin Update, there’s been panic in some quarters about getting links removed. But it’s not about removing all...

    My Google Rankings Dropped Due To Bounce Rate Attacks!

    rustybrick
    by rustybrick
    Jan 11, 2013
    I love these myths that come up from places deep inside the paranoid SEO mind. A Google Webmaster Help thread has one webmaster claiming his rankings dropped in Google because his site was hit by a "bounce rate attack...

    Building Google’s Knowledge Base and Identifying Locations in Web Pages

    by Bill Slawski
    Jan 10, 2013
    When we talk about indexing and crawling content on the Web, it’s usually within the context of pages being ranked on the basis of a number of signals found on Web pages that might be ranked in response to queries. Google has told us that the future of search involves Knowledge Bases, and the indexing [...]

    The post Building Google’s Knowledge Base and Identifying Locations in Web Pages appeared first on SEO by the Sea.

    EU Antitrust Chief: Google “Diverting Traffic” & Will Be Forced To Change

    dannysullivan
    by dannysullivan
    Jan 10, 2013
    While saying he’s “still investigating,” the head of the European Union’s antitrust regulatory body has told the Financial Times that he’s convinced Google is “diverting traffic” and that it will be forced to change its results.

    From the FT interview: “We are still investigating, but my conviction is [Google] are diverting traffic,” Mr Almunia told the Financial Times, referring to Google’s preferential treatment of its own vertical search services.

    That’s Joaquin Almunia, who has been...