SEO is a risk for the most websites. For leng term results you have to study and work very hard, to help your nusiness and understand tactics...
You can t work without Yahoo ! Yahoo is a big search engine and thousands have yahoo toollbar on ther browser. My opinion is 1.Google 2. Yahoo
You can search about pdf shares. Create an impressive sample about your book and upload it with the right keywords for you on PDF upload websites....
Moz and SEMrush will do the job for you because they have many free tools to check. If you want to upgrade though you will get much more.
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