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Industry News

Catch up on interesting new discussion and industry news.

    Google Has Started The Mobile First Indexing, For Some Sites At Least

    rustybrick
    by rustybrick
    Oct 18, 2017 at 5:31 AM
    It has been just shy a year since Google first announced their mobile first index initiative, where they would crawl the web from a mobile perspective first. Well, it seems Google has started, at least on a really limited basis...

    Google Ranking Fair: Where Google Engineers Show Off Future Search Changes

    rustybrick
    by rustybrick
    Oct 16, 2017 at 5:18 AM
    So Danny Sullivan has only been at Google as an employee for a minute and already shared something I had no idea Google did...

    Does Tomorrow Deliver Topical Search Results at Google?

    by Bill Slawski
    Oct 13, 2017
    The Oldest Pepper Tree in California

    At one point in time, search engines such as Google learned about topics on the Web from sources such as Yahoo! and the Open Directory Project, which provided categories of sites, within directories that...

    Google Mobile Ranking Search Update, Mobile First Index Related?

    rustybrick
    by rustybrick
    Oct 11, 2017
    Google may have stepped up their mobile first index tests. A lot of folks are not just continuing with their chatter on the Google Columbus update but also now we are seeing specific ranking changes in Google mobile results...

    Google Suggests They Use Off-Site Sentiment Analysis For Ranking

    rustybrick
    by rustybrick
    Oct 11, 2017
    Gary Illyes from Google was quoted by several SEOs as saying at the State of Search event that Google uses a form of sentiment analysis for search rankings. He said that Google looks at off-site sentiment to find supporting signals about quality of a site...

    Google Search Algorithm & Ranking Update : October 7th - 9th

    rustybrick
    by rustybrick
    Oct 9, 2017
    Looks like we had a Google algorithm update over the weekend, starting probably late Friday...

    Danny Sullivan Joins Google Today: Will It Help The Search Community?

    rustybrick
    by rustybrick
    Oct 9, 2017
    While I was offline, my search mentor, Danny Sullivan announced he has accepted a job offer to work at Google. I'll be 100% honest, I did not see that coming, in fact...

    Google Says They Are Not Done Announcing Future Algorithms

    rustybrick
    by rustybrick
    Oct 6, 2017
    For about almost 14 years now, I've been reported on Google algorithm updates. We've been through different levels of communication with Google regarding...

    Google Testing Mobile First Index In The Wild

    rustybrick
    by rustybrick
    Oct 4, 2017
    Google's John Mueller confirmed yesterday in a hangout at the 15:38 mark that Google is indeed testing the mobile first index in the live search results. He did not explain what percentage of searchers are seeing these live test results but I have to imagine it is really small...

    October 2017 Google Webmaster Report

    rustybrick
    by rustybrick
    Oct 3, 2017
    This past month was filled with many many Google algorithm shifts, ranking changes, tools going nuts and chatter at all times high. We saw lots of ranking changes last week which Google didn't really confirm. Then the week of September 15th or so and then a couple weeks before that...