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Industry News

Catch up on interesting new discussion and industry news.

    Google Targeted Advertising, Part 1

    by Bill Slawski
    Jan 20, 2018 at 2:09 PM
    One of the inventors of the newly granted patent I am writing about was behind one of the most visited Google patents I’ve written about, from Ross Koningstein, which I posted about under the title, The Google Rank-Modifying Spammers Patent It...

    Should SEOs & Content Marketers Play to the Social Networks' "Stay-On-Our-Site" Algorithms? - Whiteboard Friday

    Jan 18, 2018 at 4:06 PM
    Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription

    Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about whether SEOs and content marketers, for that matter, should play to what the social networks are developing in their visibility and engagement algorithms, or whether we should say, "No....

    What I Learned in 2017

    by AJ Kohn
    Jan 18, 2018 at 9:11 AM
    (This is a personal post so if that isn’t your thing then you should move on.)

    2017 was a lot like 2016, but on steroids. That meant a 40% increase in the business, which unfortunately came with a lot more stress and angst. I did figure some things out and managed to make some decisions that I plan to put into practice in 2018. Nothing Succeeds Like Success 

    Last year I was finally comfortable calling Blind Five Year Old a success. I’d made it. But that came with a lot of strange...

    Google Speed Update: Google Algorithm Designed To Downgrade Slow Mobile Pages

    by rustybrick
    Jan 18, 2018 at 5:08 AM
    Google announced yesterday a new ranking algorithm designed specifically to downgrade the search rankings of really slow mobile pages. Google said "starting in July 2018, page speed will be a ranking factor for mobile searches...

    Possible Google Algorithm Update January 15th

    by rustybrick
    Jan 16, 2018 at 5:15 AM
    I am starting to see some early chatter within the webmaster and SEO community around a Google search algorithm update. It is pretty early but the ongoing WebmasterWorld thread has some chatter as of yesterday afternoon through today...

    Google Confirms AdSense Earnings Drops, Blames Issue To Crawler Access

    by rustybrick
    Jan 15, 2018
    We have been reporting on the ongoing issues of AdSense publishers complaining about drops in earnings and ad display issues, resulting in drops in earnings.

    Well, finally...

    Why Google AdWords' Keyword Volume Numbers Are Wildly Unreliable - Whiteboard Friday

    Jan 11, 2018
    Click on the whiteboard image above to open a high-resolution version in a new tab! <span id="selection-marker-1" class="redactor-selection-marker"></span> Video Transcription

    Howdy, Moz fans. Welcome to another edition of Whiteboard Friday. This week we're going to chat about Google AdWords' keyword data and why it is absolutely insane as an SEO...

    New Google Search Console Is Rolling Out With 16 Months Of Data

    by rustybrick
    Jan 9, 2018
    The new Google Search Console is rolling out over the next few weeks to all webmasters and you will be able to access the new Google Search Console and the old one via links in the navigation...

    Google Search Algorithm Update Tweaks Continue Into January

    by rustybrick
    Jan 8, 2018
    It seems that while it may have kind of quieted down a bit over the first few days of the new year - starting around January 5th and 6th throughout the past couple days...

    Google News Removing Hundreds Of News Publishers

    by rustybrick
    Jan 8, 2018
    If you check out the Google News Help forums you will see many many complaints from news publishers that their news site is no longer in the Google News index...