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Industry News
Catch up on interesting new discussion and industry news.
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Trump Gets Googlebombed In Google Images As Idiot
by rustybrick
Jul 20, 2018 at 4:14 AM
Jul 20, 2018 at 4:14 AM
You cannot be a president in the Google era without getting multiple Googlebombs throughout your service. This time, it is Trump who got Googlebombed again, for the search term [idiot] in Google Image search...
Reputation Management SEO: How to Own Your Branded Keywords in Google - Whiteboard Friday
Jul 19, 2018 at 5:14 PM
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we are chatting about reputation management SEO.
So it turns out I've been having a number of conversations with many of you in the Moz community and many friends of mine in the startup and entrepreneurship...
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we are chatting about reputation management SEO.
So it turns out I've been having a number of conversations with many of you in the Moz community and many friends of mine in the startup and entrepreneurship...
Google Image Search To Change Referrer URL For Tracking
by rustybrick
Jul 18, 2018 at 4:48 AM
Jul 18, 2018 at 4:48 AM
Google is updating the referrer URL from Google Image search in the upcoming months. This is super important news for anyone who has any web site that uses any form of analytics to track their incoming traffic. Those who use Google Analytics and nothing else...
Learning to Rank
by Bill Slawski
Jul 16, 2018 at 2:47 PM
Jul 16, 2018 at 2:47 PM
My last Post was Five Years of Google Ranking Signals, and I start that post by saying that there are other posts about ranking signals that have some issues. But, I don’t want to turn people away from looking at one recent post that did contain...
Google Search Algorithm Update Currently Mild
Since the roll out of the Google Speed Update - the SEO community has been on high alert to see what type of impact it has on the overall mobile search results. The deal is...
It's Live: Google Speed Update Now Rolling Out
This morning, July 9th, Google has begun rolling out the Google Speed Update that they first announced in January 2018. Google has updated their blog post this morning, as I wrote at Search Engine Land, "Update July 9...
Desktop, Mobile, or Voice? (D) All of the Above - Whiteboard Friday
Jul 5, 2018
As with most things, the most important factor is to consider your audience. People aren't siloed to a single device — your optimization strategy shouldn't be, either. In today's Whiteboard Friday, Dr. Pete soothes our fears about a multi-platform world and highlights the necessity of optimizing for a journey rather than a touchpoint. Click on the whiteboard image above to open a...
July 2018 Google Webmaster Report
This month was somewhat typical but we did have a lot of updates to the Google Search Console. We saw the Search Analytics API get 16 months of data...
Google Speed Update Clarification: Making A Fast Site Faster Won't Help Your Rankings
The other day I covered how Google's John Mueller implied there was gradual scale to the upcoming Speed Update. John said then "So the faster you can make your pages the more we can take that into account...
Google's New Speed Update Works On Gradual Scale; Small Improvements Matter
Google's John Mueller spoke about the upcoming new Speed Update that is expected some time in July - so any day now...
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