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Industry News

Catch up on interesting new discussion and industry news.

    Meetings and email: maybe they’re not so terrible after all

    by Rian van der Merwe
    Mar 1, 2016 at 5:51 AM
    There are two things everybody in business (say they) hate: email and meetings. So the past few years have seen a great many startups that try to re-invent, revolutionize, and strategerize the crap out of email and meetings. However, recently we seem to have come to a disappointing realization: email and meetings are the worst ways to get things done, except for all the other ways.

    In Meet Is Murder Virginia Heffernan goes deep on the topic of meetings: why we hate them, what people have...

    Google Organic Results Showing Phone Number & Phone Icon

    rustybrick
    by rustybrick
    Mar 1, 2016 at 4:38 AM
    Ryan Schilling noticed Google showing a phone icon and phone number under some of the organic mobile search results. He posted a screen shot of it on Twitter. I was not able to replicate it on any of my devices...

    Quote: Jon Kolko on product development that focuses on people first

    by Rian van der Merwe
    Feb 29, 2016 at 6:15 AM
    The traditional way of building software focused on requirements, driven by a competitive view of the market, and responded to perceived needs with additional features and functions. Our new way of developing products focuses on people first: on spending lots of time with them in order to build an almost intuitive sense for their emotional journey. We design with that journey and those emotions in mind, and as a result, we can produce great products that people love.

    —Jon Kolko,...

    Google: AMP Not A Ranking Signal Yet

    rustybrick
    by rustybrick
    Feb 26, 2016 at 4:41 AM
    As you know, Google launched AMP in the mobile search results this week.

    Back in December...

    SEO Consultant/Agency Pricing, Structure, & Services (US & Canada Survey Results)

    randfish
    by randfish
    Feb 25, 2016 at 8:35 PM
    In late November/early December of 2015, I ran a survey of consultants and agencies asking deep questions about their structure, fees, employees, projects, and more. Thanks to responses from over 400 folks around the world, I’m able to share what I hope will be some of the most useful data from that project. Survey takers were primarily founders, owners, and presidents/CEOs of consultancies & agencies

    To start, some brief disclaimers: All of the participants of the survey have been...

    Overcoming Objections on Your Landing Pages - Whiteboard Friday

    Feb 25, 2016 at 4:07 PM
    How do you take your potential customers' problems and turn them into a conversion success? If you're having trouble with low conversion rates on high-traffic landing pages, don't worry — there's help. In today's Whiteboard Friday, Rand shares a process to turn your landing page objections into improved conversion rates.

    Click on the whiteboard image above to open a high...

    New e-book: Practical User Research for Enterprise UX

    by Rian van der Merwe
    Feb 25, 2016 at 4:00 PM
    I worked with the wonderful folks at UXPin to write a short e-book on how to overcome some of the challenges of doing user research in large organizations. From the introduction:

    Once a company grows over a certain size, the internal politics and number of people involved in every decision increase so much that it becomes virtually impossible to stay focused on fulfilling user needs and business goals. Instead, the focus turns inward to the opinions and whims of individuals inside the...

    Google Chrome Caught Buying Paid Links For $350,000?

    rustybrick
    by rustybrick
    Feb 25, 2016 at 5:25 AM
    Google may be getting itself into hot water again with paid links. In 2012, Google Chrome was caught buying links and they ended up penalizing themselves for it...

    Why everyone should do usability testing (even you)

    by Rian van der Merwe
    Feb 24, 2016 at 2:19 PM
    I vividly remember the first usability test I attended. I was a brand new employee at eBay, and I walked into a dark observation room with no idea what to expect. I came out of that room 60 minutes later with the strangest mix of emotions—heartbroken that our product clearly had usability issues that made users incredibly frustrated, but also relieved and excited that we now had the information we needed to fix those issues. I became a usability testing convert for life, and have been making...

    Why it’s more difficult to prioritize features than problems

    by Rian van der Merwe
    Feb 23, 2016
    Daniel Zacarias’s Moving from Solutions to Problems is a must-read for all product managers, and anyone who’s involved in product prioritization. Daniel’s main thesis is that prioritizing problems results in much better products than prioritizing features—and I wholeheartedly agree with him. He addresses many issues with focusing on features, but the one that really resonated with me is that it’s much harder to prioritize features:

    Products and features are versions of a solution to a...