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Industry News

Catch up on interesting new discussion and industry news.

    Google: Plan On Moving From M-Dot To Responsive? Do It Before Google's Mobile First Index.

    rustybrick
    by rustybrick
    Jun 20, 2017 at 4:43 AM
    John Mueller of Google said the other day on a Google hangout on YouTube at the 25:16 mark that if you do plan on migrating from an m-dot (i.e. http://m.domain.com) to a responsive mobile friendly design, then it is best to do it before the mobile first index launches...

    Google Patents Extracting Facts from the Web

    by Bill Slawski
    Jun 19, 2017 at 1:20 PM
    When Google crawls the Web, it collects information about content on the pages it finds as well as links on pages. How much does it collect information about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in...

    Was There A Small Google Algorithms Update This Week?

    rustybrick
    by rustybrick
    Jun 16, 2017 at 5:21 AM
    June 14th, or around that date, there may have been a small algorithm update in Google that webmasters somewhat took notice of...

    When and How to Use Domain Authority, Page Authority, and Link Count Metrics - Whiteboard Friday

    Jun 15, 2017
    Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about when and how to use Domain Authority and Page Authority and link count metrics.





    So many of you have written to us at Moz over the years and certainly I go to lots of conferences...

    Google: We Can't Release Featured Snippets Analytics Due To Internal Politics

    rustybrick
    by rustybrick
    Jun 15, 2017
    Last month I reported that it looks like Google won't release a feature in Google Search Console's Search Analytics tool for featured snippet reporting. Well, it looks like I was right...

    Google: Mobile-First Index Many Quarters Away, Sometime In 2018

    rustybrick
    by rustybrick
    Jun 14, 2017
    We know the Google mobile-first index isn't launching any time soon and there were rumors it won't go out in 2017 because hitting quality neutral has been a harder thing to achieve than they once thought...

    Learning SEO through Books

    by Bill Slawski
    Jun 13, 2017
    There are a few books and courses online that are free and really helpful when it comes to learning some of the things that will make you a better SEO. Knowledge can make a difference, and having an idea of how search engines work can possibly...

    Google: Our Quality Algorithms Don't Use Machine Learning In A Targeted Way

    rustybrick
    by rustybrick
    Jun 13, 2017
    John Mueller from Google answered a question about if Google's search quality algorithms, such as Panda, Penguin and others...

    The Periodic Table of SEO Success Factors: 2017 edition now released

    dannysullivan
    by dannysullivan
    Jun 12, 2017
    Search Engine Land’s Periodic Table of SEO Success Factors has been updated, with its fourth edition now available. It sees factors related to mobile, direct answers and site speed increase in importance. Factors related to search history have decreased. Factors related to site identity and personal social sharing have been dropped entirely.

    Below is a further explanation behind the changes, along with a reintroduction to the table, for those who are new to it. For those who just want the...

    Learning SEO, Summer 2017

    by Bill Slawski
    Jun 9, 2017
    In January, I wrote a post titled, Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO. I included in that post links to a number of pages that I thought might be helpful to someone learning SEO. On my walk this morning...