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Industry News

Catch up on interesting new discussion and industry news.

    Google Search Console AMP Errors Gets More General, Less Specific

    rustybrick
    by rustybrick
    Dec 10, 2018 at 4:24 AM
    Google posted on the data anomalies page that Google Search Console AMP error reporting starting today, December 10th, will become more generic in nature. Specifically Google said "AMP enhancement report will now combine some over-specific issue types into fewer generalized issue types."

    Content Comprehensiveness - Whiteboard Friday

    Dec 7, 2018 at 5:33 AM
    Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video Transcription

    Hey, guys. Welcome to this week's edition of Whiteboard Friday. My name is Kameron Jenkins, and I work here at Moz.

    Today we're going to be talking about the quality of content comprehensiveness and what that means and why sometimes it can be confusing. I want to use an example...

    Who designers work for

    by Rian van der Merwe
    Dec 6, 2018 at 12:55 PM
    Mike Monteiro isn’t always everyone’s cup of tea, but I really like his views in Design Ethics & the Truth About Who Designers Really Work For. In short, designers need to work for users:

    When you hire me as a designer, I do not work for you. I may practice my craft at your service, but you haven’t earned the right to shape how I practice that craft. One, you don’t want me designing at your level, you want me designing at mine, which means you don’t get to pull the strings. I do. Two,...

    Google Search Algorithm Update Hits Friday November 30th?

    rustybrick
    by rustybrick
    Dec 3, 2018
    I was going to cover the chatter and signals of a Google update this past Friday on Friday but when the Search Engine Land spectacle touched down, I decided to wait it out and see how things settle over the weekend. There are still strong signs both in terms of community chatter and tracking tools around a Friday, November 30th update.

    15 Years Covering The Search Industry

    rustybrick
    by rustybrick
    Dec 2, 2018
    15 years ago today was the first time I wrote a blog post on this site, the Search Engine Roundtable. Since then I have continued to write daily, almost without any time off, every single day of the work week. It is a passion I had no clue would last for 15 years, but I continue to love doing on a daily basis.

    Why Search Engine Land Is Not Currently Indexed In Google

    rustybrick
    by rustybrick
    Nov 30, 2018
    I woke up this morning to probably close to a hundred messages across email, social media and other channels that Search Engine Land is not currently in the Google Index. People want to know why. I honestly do not know why. I do not have access to the code base or Google Search Console access.

    Google Thanksgiving Search Algorithm Ranking Update

    rustybrick
    by rustybrick
    Nov 26, 2018
    There are a nice number of SEOs and webmasters in the forums claiming they saw huge changes in terms of their rankings in Google starting on November 22nd or so. Since it was Thanksgiving day and traffic is always off on holidays, I wanted to wait it out. But there are many claims of an update, possibly a reversal of the Medic Update for some that were originally hit.

    Google Really Launches Zero Search Results For Time, Conversions & Math

    rustybrick
    by rustybrick
    Nov 26, 2018
    This is not a joke, Google has officially launched showing zero search results - yes, showing no actual search results - for a some very specific types of queries. When someone searches for time/date, conversion or math related answers - Google may just show the answer with a button to click to see the search results.

    What SEOs Can Learn from AdWords - Whiteboard Friday

    Nov 22, 2018
    Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video Transcription

    Hi, my name is Dana DiTomaso. I'm President and Partner at Kick Point, and one of the things that we do at Kick Point is we do both SEO and paid. One of the things that's really useful is when SEO and paid work together. But what's even better is when SEOs can learn from paid to make...

    Early Signs Of A Google Search Algorithm Update

    rustybrick
    by rustybrick
    Nov 16, 2018
    I am seeing some early signs that there may be a Google search algorithm update rolling out this morning. There is some early chatter in some of the forums and some, not all, of the automated tracking tools are also showing changes.