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Industry News

Catch up on interesting new discussion and industry news.

    Google To Penalize AMP Pages Showing Partial Teaser Content

    rustybrick
    by rustybrick
    Nov 17, 2017 at 4:40 AM
    Google announced they will start taking punitive action against AMP pages that show teaser or partial content, with a link to see the full content on the main non-AMP page...

    Mid-November Google Algorithm Search Ranking Update

    rustybrick
    by rustybrick
    Nov 15, 2017 at 5:04 AM
    Yesterday I saw signs of a spike in webmaster and SEO chatter about ranking changes in Google. That chatter has built up over the past 24 hours and the monitoring tools, most of them...

    Google: We're Still Making Changes To Penguin & Panda Algorithms

    rustybrick
    by rustybrick
    Nov 14, 2017 at 4:57 AM
    Eric Kuan from Google on stage with Gary Illyes and Nathan Johns from Google at PubCon said that Google is still making changes to both the Panda and Penguin algorithms. Just a month ago we reported that Google occasionally tweaks the Penguin algorithm but for the most part it is on...

    The role of instinct in product development

    by Rian van der Merwe
    Nov 13, 2017 at 1:40 PM
    As a product manager I know and understand the importance of making customers part of the product development process through research and interviews. Especially those of us who come from a design background have this philosophy deeply engrained. We know that “I am not the user” and we have the t-shirts to prove it! So it is with some surprise that I recently realized that sometimes — when the circumstances are conducive to it — it’s ok to trust our instincts and create products and features...

    Looking To Get Out Of The SEO Business In 2018?

    rustybrick
    by rustybrick
    Nov 13, 2017 at 5:24 AM
    There is an interesting thread just getting its legs in the WebmasterWorld forums around the topic of SEO and how hard it is to do SEO these days and see results...

    Google: If You Don't Have A Manual Action, You Don't Need To Submit A Disavow

    rustybrick
    by rustybrick
    Nov 10, 2017
    There is a lot of rumbling going through the SEO community around a statement Gary Illyes of Google said while on stage at PubCon this week. Reports are saying he said "If you do not have a manual action then you do not need to submit a disavow...

    Semantic Keyword Research and Topic Models

    by Bill Slawski
    Nov 9, 2017
    I went to the Pubcon 2017 Conference this week in Las Vegas Nevada, and gave a presentation about Semaantic Search topics based upon white papers and patents from Google. My focus was upon things such as Context Vectors and Phrase Based...

    Google: Sites Not Ready For Mobile First Indexing Not Being Moved Yet

    rustybrick
    by rustybrick
    Nov 9, 2017
    There isn't much new yet with the mobile first index at Google outside of what I reported out of SMX East but at PubCon yesterday...

    November Google Algorithm Search Results Update?

    rustybrick
    by rustybrick
    Nov 3, 2017
    I am seeing signs both within the search community and from the automated tracking tools of an update with Google's search results going on right now. The interesting thing is about 50% of the tools are reporting on the algorithm update and the other are not...

    New Google Mobile Rounded Interface Rolling Out

    rustybrick
    by rustybrick
    Nov 3, 2017
    The new Google mobile interface is rolling out now. It is curved and round. It is still card based but with more curb appeal. Do you like it?