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Industry News

Catch up on interesting new discussion and industry news.

    Getting Better, But Google Still Has Work On Piracy: The Game Of Thrones Story

    dannysullivan
    by dannysullivan
    Apr 18, 2015 at 6:00 AM
    Last October, Google promised that it was stepping up efforts to fight online piracy of TV and movie content. A new ranking algorithm would downrank illegitimate sources. New ad and “Knowledge Graph” units would direct people to legitimate sources. Six months later, the launch of the latest season of HBO’s Game Of Thrones TV series shows that Google is doing well in some respects but still has more work to do in others. The same is true for Microsoft’s Bing search engine.

    Game Of Thrones...

    Product Discovery in the context of Agile development

    by Rian van der Merwe
    Apr 17, 2015 at 10:27 AM
    Back in 2012 I wrote the following about a blind spot I’ve noticed in Agile development:

    Problem solving involves not just iteration, but also lots of variation. This often requires time to get it wrong a few times, which doesn’t fit comfortably with the concept of release dates. See, the problem with integrating Agile and UX is not that designers want to hang on to “slow and heavy documents,” “big upfront design”, or whatever you want to call it. The problem is that each iteration...

    The fallacy of the full-stack employee

    by Rian van der Merwe
    Apr 17, 2015 at 10:07 AM
    Elea Chang takes on the “full-stack employee” idea in a great critique called The Full-Stack Employee and The Glorification of Generalization:

    Hidden inside that “full-stack employee” manifesto is the idea that tech equals work and work equals life. Despite all the talk of learning and growing, the full-stack employee is primarily focused on conquering domains within the tech industry. But there have always been ways to impact the world outside the workplace. Unfortunately, the...

    Uninstalled Android Apps Now Benefit In Google's Mobile Search Results

    rustybrick
    by rustybrick
    Apr 17, 2015 at 5:44 AM
    As you know, Google launched the first part of their mobile friendly algorithm in February, which meant Android searchers would see Android apps they installed come up in the mobile search results higher for content within the app that matched their query...

    Google Officially Drops URLs In Mobile Search Results For Site Name & Breadcrumbs

    rustybrick
    by rustybrick
    Apr 17, 2015 at 5:21 AM
    Google announced last night that the mobile search results are no longer going to display the site's URL in the search snippet...

    How Google's Evolution is Forcing Marketers to Invest in Loyal Audiences - Whiteboard Friday

    Apr 16, 2015 at 5:15 PM
    Given Google's recent changes to SERPs and their April 21 mobile deadline, does SEO still come first? In today's Whiteboard Friday, Rand walks you through tactics you can use to build a loyal audience before you need to do SEO.

    How Google's Evolution is Forcing Marketers to Invest in Loyal Audiences - Whiteboard Friday

    For reference,...

    How Google May Identify Central Entities from Resources

    by Bill Slawski
    Apr 16, 2015 at 7:06 AM
    A Google patent granted this week describes how Google might try to understand Entities that appear on Web pages, and how that awareness might influence the search results that the search engine shows off in search results. An Entity is a...

    Buzzfeed, Instagram, and the weirdness of present day journalism

    by Rian van der Merwe
    Apr 16, 2015 at 3:26 AM
    Two recent articles made me think again about how weird journalism and publishing has become because of the internet and social media. In Instagram’s TMZ Jenna Wortham describes a very successful celebrity gossip “site” (what should we call these things now?) that exists primarily on Instagram:

    Angie explained to me that Instagram perfectly suited her vision for The Shade Room: image-centric and interactive. For her purposes, Instagram was the equivalent of WordPress. When she started...

    Google’s underlying strategy

    by Rian van der Merwe
    Apr 16, 2015 at 1:25 AM
    Benedict Evans wrote a characteristically brilliant analysis in What does Google need on mobile? Here’s a taste of his conclusion about Google’s challenge going forward:

    The key change in all of this, I think, is that Google has gone from a world of almost perfect clarity—a text search box, a web-link index, a middle-class family’s home—to one of perfect complexity—every possible kind of user, device, access and data type. It’s gone from a firehose to a rain storm. But on the other...

    Problems & Solutions: Analyzing The EU’s Antitrust Charges Against Google Over Shopping Search

    dannysullivan
    by dannysullivan
    Apr 15, 2015 at 5:11 PM
    After years of investigation, we finally have a formal EU antitrust complaint against Google in search. It’s narrow — all about shopping search. Here’s a look at the specific charges and what they might mean for the search engine.

    The EU is issuing a “Statement Of Objections” to Google outlining its concerns, where it will back these up with what will be pages and pages of evidence. The public won’t have access to this, but there’s an excellent change it will leak. Until then, all the...