1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Industry News

Catch up on interesting new discussion and industry news.

    Early Signs Of A Google Search Algorithm Update

    rustybrick
    by rustybrick
    Nov 16, 2018 at 5:23 AM
    I am seeing some early signs that there may be a Google search algorithm update rolling out this morning. There is some early chatter in some of the forums and some, not all, of the automated tracking tools are also showing changes.

    Google: Quality Raters Guidelines Are Not One-To-One With The Ranking Algorithm

    rustybrick
    by rustybrick
    Nov 16, 2018 at 5:06 AM
    I feel like Google has to spend more time telling SEOs to stop obsessing about specific details then helping with technical SEO issues and I called it with this one. Google's John Mueller had to say in this mornings hangout "quality rater guidelines is not one-to-one our ranking algorithm."

    Google: Trust Associations & Memberships Are Not Used As Direct Ranking Factors

    rustybrick
    by rustybrick
    Nov 16, 2018 at 4:41 AM
    Since I posted about the the story the other day that Google does not use the BBB, Better Business Bureaus score or reviews as well as other third-party trust sites in their ranking algorithm it caused a lot of interesting and unexpected debate in the SEO industry. John Mueller from Google was asked again and he said they are not used as direct ranking factors in Google search this morning.

    YouTube SEO: Top Factors to Invest In - Whiteboard Friday

    Nov 15, 2018 at 4:04 PM
    Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video Transcription

    Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about YouTube SEO. So I was lucky enough to be speaking at the Search Love Conference down in San Diego a little while ago, and Justin Briggs was there presenting on YouTube SEO and on a very...

    Google PageSpeed Insights Report Revamped With Lighthouse Data

    rustybrick
    by rustybrick
    Nov 12, 2018
    Google seems to have just rolled out a redesign for their Google PageSpeed Insights tool. The new design shows a lot more graphical reporting, the speed score uses lab data analyzed by Lighthouse and Google is showing a lot more detail. In addition, scores that I had at over 90, some are down to 50 or so. So things have changed with this report.

    The Difference Between URL Structure and Information Architecture - Whiteboard Friday

    Nov 8, 2018
    Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video Transcription

    Hi, everyone. Welcome to a British Whiteboard Friday. My name is Will Critchlow. I'm one of the founders of Distilled, and I wanted to go back to some basics today. I wanted to cover a little bit of the difference between URL structure and information architecture, because I see these...

    How would you rank your own skillset?

    by Rian van der Merwe
    Nov 7, 2018
    Chris Jones describes his favorite product manager interview question, but in the spirit of “know thyself” I think this is an exercise everyone should go through for themselves:

    The question comes late in the interview, but early in the overall hiring process. The setup goes like this: “Now that I know you a bit, I’d like to give you a list of 4 broad work attributes. You’re a product manager, so I already expect that you’re strong in each. But I highly doubt that you consider...

    Google Creepy Search Algorithm Update Continues With Stronger Volatility

    rustybrick
    by rustybrick
    Nov 7, 2018
    Earlier this month we reported about a Google algorithm update that happened Halloween night through November 1st and seems to be continuing on all week long. It is a creepy update that seems to be gaining momentum as the days go on.

    When it comes to roadmaps, focus on outcomes, not features

    by Rian van der Merwe
    Nov 6, 2018
    Here’s a pragmatic approach to roadmaps that I can get behind. Escape From the Feature Roadmap to Outcome-driven Development:

    You’re exploring new lands. You know where you want to get to — that’s your outcome — but there’s no established route to get there. So you’ll probably set out, and if you’re measuring yourself correctly and you’ve got good feedback loops in place, you’ll be able to course correct and quickly iterate towards your outcome. But you could only draw the complete...

    A fluid approach to shipping products

    by Rian van der Merwe
    Nov 6, 2018
    I really like the this Mountainsides approach to software projects from the Postlight team:

    It’s sort of like a Gantt chart that was left on the stove too long, leaving all those neat and tidy bars melting into one another.