Industry News
Catch up on interesting new discussion and industry news.
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Bing Tests New Search Bar With Advanced Tools Menu
Microsoft is testing a new search bar with a more powerful tools menu button. This tools menu is larger, has a plus sign and gives you options to click search with your voice, search with an image and even make an image.
Daily Search Forum Recap: December 3, 2025
Here is a recap of what happened in the search forums today...
Google Ads Channel‬†Reporting For PMax Rolling Out To Some
Back in May, Google said it will be giving advertisers more visibility into the search partner network with channel reporting for Performance Max campaigns. Well, now some are seeing it live in their accounts for some of the campaigns they manage.
Google Ads Launches Products At This Location Link Unit
Google has launched a new link on some search / sponsored ads named "Products at this location." Google confirmed this "relatively new feature" and can show up on listings for service businesses and other types of businesses.
Google Search Bar Adds Upload Image/File That Goes To AI Mode
Google is pushing even more ways directly into AI Mode from the main Google home page's search bar. Now when you select to upload an image or file, it will take you into AI Mode by default.
Google Adds LLMs.txt To Search Developer Docs Portal
Google has been saying that no one uses the LLMs.txt file, that Google won't use it, that it can be useless, and you probably should noindex it if you do use it. Well, Google itself uploaded an LLMs.txt file for the Google Search Central portal.
Microsoft Ad Disapprovals On Asset Level & Conversion Reporting Update
Microsoft Advertising reportedly made two updates to its ad platform recently. One on how ad disapprovals work and the other on the time it takes to see a conversion be recorded in the ad reporting interfaces.
Daily Search Forum Recap: December 2, 2025
Here is a recap of what happened in the search forums today...
22 Years Covering The Search Industry
Today marks the 22nd anniversary of when I started this site, the Search Engine Roundtable. I was 23 years old when I started this site, compiling what the search community and search industry was talking about and...
December 2025 Google Webmaster Report
It is already December, can you believe it and even crazier, I've been doing this for 22 years! Where does the time ago. In any event, we had some serious Google ranking volatility this month, especially over the Thanksgiving week/end.
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