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Should My Landing Page Be SEO-Focused, Conversion-Focused, or Both? - Whiteboard Friday
Aug 4, 2016
Click on the whiteboard image above to open a high-resolution version in a new tab!
Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about landing pages and conversion-focused landing pages versus SEO-focused landing pages.
So a few weeks back, I was at Unbounce's CTA Conference up in Vancouver, Canada, which was an...
Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about landing pages and conversion-focused landing pages versus SEO-focused landing pages.
So a few weeks back, I was at Unbounce's CTA Conference up in Vancouver, Canada, which was an...
August 2016 Google Webmaster Report
In this month's Google Webmaster report we had a lot of unconfirmed updates, specifically signs of an update around July 25th and then maybe a roll back on August 2nd...
Google To Expand AMP To Main Mobile Search Results; Is That A Good Thing?
Yesterday Google announced their plans to expand AMP, accelerated mobile pages, from the top news section, where it first launched in February, to the ten blue main links in the mobile results.
They said first, they are launching it in a preview form at https://g...
They said first, they are launching it in a preview form at https://g...
Google Algorithm Update? A Reversal Of Last Weeks Update?
This morning there was a large surge in webmaster chatter around fluctuations and changes in the Google search results. The chatter began around 3am ET in the ongoing WebmasterWorld thread (note...
Google Defines Search Analytics Impressions, Position & Clicks
Google has posted a help document named What are impressions, position, and clicks? This document is one of the most comprehensive and authoritative...
Google Recommends Updating Links After Moving Domains But No Critical Loss
Earlier last week, in a Google Hangout on Google+ at the 23:30 mark, John Mueller said Google does recommend that when you move a domain name, that you try to get those linking to the old domain to link to the new one...
Should SEOs and Marketers Continue to Track and Report on Keyword Rankings? - Whiteboard Friday
Google Update Brewing? Some Early Chatter & Signals.
Over the past few days, I've been seeing webmasters complain and cautiously rejoice about shifts in their traffic from Google and some of the search results fluctuations...
Google: Any 3xx Redirect Does Not Lose PageRank At All
Google's Gary Illyes said on Twitter yesterday that any type of 3xx redirect, a 301, 302, or any type, of 3xx redirect...
Google AdWords New Machine Learning Based Smart Bidding
Everything at Google is going the way of machine learning, not just the search results...
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