Industry News

Google launched Penguin 3.0 late Friday night and we have a lot more detail on it now, including that it should be rolling out for the next few weeks now.
It seems that some savvy SEOs are noticing an uptick in ranking changes yesterday...

At Google’s 15th anniversary celebration last summer, shortly after Hummingbird was introduced, Tamar Yehoshua, Google VP of Search, showed us conversational search at Google by first demonstrating a query asking for “pictures of the Eiffel Tower”,...

This post is going to sound like clickbait to some, irrational to others, and probably sane to only a handful of practitioners, but I think it’s a frequent and important enough topic to put out there anyway. Almost every time I’m interviewed about SEO or asked about the practice at a conference, I’m asked “how can I keep up with SEO when the algorithms are changing all the time?” There are three assumptions inherent in this question that I want to challenge: Doing SEO well at any level...

A/B testing is much more difficult and complex than most vendors and blog posts would have you think.

There are literally hundreds of ways to screw up your A/B tests and if you aren’t careful, testing can easily do more harm than good to your online business.

In this article, 10 CRO experts with extensive hands-on experience will reveal their biggest A/B testing mistakes so you can learn from them an avoid these pitfalls yourself. 1. Peep Laja, ConversionXL – Stopping Tests Too Soon ...

Hat tip to Barbara Starr (follow her on Google+ for interesting news on Semantic Search and new technology developments), who asked the question that is the title to this post (using slighly different words.) The Verge reported this morning that...

As you already know, Google launched Penguin 3.0 late Friday. But yesterday, Google's John Mueller said he believed the roll out was complete but then hours later stepped back on that.
Today we learn from Google's Pierre Far on Google+ that the roll out is far from complete, that it is still rolling out and will so for the "next few weeks."
Pierre said, "itâs a slow worldwide rollout, so you may notice it settling down over the next few weeks."

I’ve been exploring some of the different search results that we see at Google, including things such as rich snippets and question-answering results, and came across a couple of patent filings from Google that describe something called “Enriched...

Late Friday night, Google began rolling out Penguin 3.0.
Google's John Mueller said in a video hangout minutes ago that the roll out is now complete and fully done. So the rankings should stick around Penguin until they run another Penguin refresh.

I recently asked my web host to move my site to another server. During the migration, which seems to have taken content from the site from a week ago, and moved it to the new server today, without my last four posts or the comments that were left on...