Industry News

It is that time of the month again, the monthly Google webmaster report where I summarize the more important Google webmaster/SEO related topics of the past 30 days or so. In short, the biggest items that you should be aware of include the Owl update...

Google’s fight against problematic content has drawn renewed attention to a common question: how does Google know what’s authoritative? The simple answer is that it has no single “authority” metric. Rather, Google looks at a variety of undisclosed metrics which may even vary from query to query. The original authority metric: PageRank

When Google first began, it did have a single authority figure. That was called PageRank, which was all about looking at links to pages. Google counted how...

This may be one of the largest Google local reviews tests I've seen from Google in a long long time. Of course, this was spotted by Sergey Alakov and not just posted on Twitter but also on his blog, which is rare for Sergey...

The SEO industry is in a buzz around a story named The secret lives of Google raters from arstechnica.com but not because of their "secret lives" - because most of us know how they work - we've covered them like crazy here.

The big news is that their hours are now being slashed...

A patent granted to Google this week tells us about social media influencer scores developed at Google that sound very much like the scores at Klout. In the references section of the patent, Klout is referred to a couple of times as well, with a...

Yesterday, Google officially announced both an algorithm update and procedure changes for managing search results for fake news like content, which Google calls "offensive or clearly misleading content." Danny Sullivan, by far...

Google knows it has a search quality problem. It’s been plagued since November with concerns about fake news, disturbing answers and offensive search suggestions appearing at the top of its results. “Project Owl” is an effort by the company to address these issues, with three specific actions being announced today.

In particular, Google is launching: a new feedback form for search suggestions, plus formal policies about why suggestions might be removed. a new feedback form for “Featured...

Google's John Mueller said on Twitter this morning that those sites republishing news feeds should "consider noindexing them." The full tweet was specifically in response to what to do with content published on your site from an Associated Press or Reuters news feeds...

When Google took AMP live in their search results, they were accompanied by the AMP logo in the search results snippets. First that logo was a green color and...