Industry News

Catch up on interesting new discussion and industry news.

    UK Prime Minister Attacks Google, Bing & Yahoo On Child Porn, Demands Better Efforts By October

    dannysullivan
    by dannysullivan
    Jul 22, 2013
    UK prime minister David Cameron unveiled a wide-range of efforts today to protect children against pornography on the Internet. A significant part of his speech attacked the search engines of Google, Bing and Yahoo for not doing enough and demanding changes by October.

    Below is Cameron’s speech, which I’ve annotated with observations on how difficult the things he demands might or might not be to implement. Search Engine Already “Deter” But How Can’t Be Said

    Cameron starts out somewhat...

    BD Conf 2013: One Design to Rule Them All by Luke Wroblewski

    by Rian van der Merwe
    Jul 22, 2013
    I’m attending the Breaking Development conference in San Diego this week, and will be posting my notes from a few of the talks here.

    Luke Wroblewski kicked off BD Conf 2013 with a talk entitled “One Design to Rule Them All”. It was a bit of a State of the Nation on what’s going on in the device landscape today. Here are my notes from the talk. It’s impossible to determine what kind of experience we should design for by looking at standard device types (phone vs. tablet vs. laptop, etc.)...

    How does required duplicate content (terms and conditions, etc.) affect search?

    Jul 22, 2013
    How does duplicate copy that's legally required (ie Terms & Conditions across multiple offers) affect performance in search? Jason, New York Have a...

    Panda Recovery Poll: Did You Recover Last Week?

    rustybrick
    by rustybrick
    Jul 22, 2013
    As you know, Google pushed out a new Panda update last week, that was "more finely targeted." I suggested this was the softer Panda release that we've been expecting but Google didn't use those words...

    Top 25 SEO Agencies Affected by Panda in the UK According to Searchmetrics

    DaveN
    by DaveN
    Jul 19, 2013
    Similar to Branded3′s post last week about the most visible SEO agencies according to Searchmetrics I decided to take the lead and update the spreadsheet to see which SEO companies have good onsite content, due to the fact that Google rolled out a...

    Is the Future of Mapping Social?

    by Bill Slawski
    Jul 19, 2013
    My neighbor has run over my last two phonebooks, and rendered them virtually unusable. We share the same driveway, and it appears that running over phonebooks, and then backing up to make sure they are really dead has officially become a custom in Virginia, or at least in my neighborhood. It’s OK though, since I [...]

    The post Is the Future of Mapping Social? appeared first on SEO by the Sea.

    Vanity Metrics May Not Be All Bad

    randfish
    by randfish
    Jul 18, 2013
    It’s becoming common wisdom in the SEO, startup, and marketing worlds that so-called vanity metrics are accursed trolls of numbers, sent from the fiery deep to confuse, mislead, and prey on the weak-minded marketer. E.g:

    In a lot of ways, I agree with posts like those Eric Ries has written on the topic. Pivoting based on actionable metrics vs. those that may merely be leading indicators or are merely correlated but not causal seems like a smart idea. The problem is, a lot of the time, those...

    Heart to Heart About Link Building - Whiteboard Friday

    Jul 18, 2013
    With best practices for link building continuously changing, it can be difficult to keep track of which work well and which should be removed from our repertoire. In today's Whiteboard Friday, Michael King (a.k.a. @iPullRank) makes a case for dropping some tactics in favor of others.

    WBF Heart to Heart about Link Building - Michael King wistiaEmbed = Wistia.embed("m7jf48wdft", { version: "v1", videoWidth: 600, videoHeight: 338,...

    Google Panda Update: Possibly The "Softer" Panda Algorithm

    rustybrick
    by rustybrick
    Jul 18, 2013
    There is renewed chatter in the WebmasterWorld forums about another shuffle taking place in Google. The consensus is that this update is likely Panda related.
    We know Google has now slowed the Panda rollout to happen over several days and we also know Google will not confirm Panda updates anymore. We also know that Google wanted to soften the Panda algorithm a bit.

    Google's Cutts: Be Careful Linking Many Sites Together

    rustybrick
    by rustybrick
    Jul 18, 2013
    Yesterday, Google's Matt Cutts posted a video answer to the question "If I have 20 domains, should I link them all together?"
    The short answer is, most likely no - you should not link them all together.