Industry News

It has now been over six months since the last widespread Google PageRank update. The last update was in early February, where users spotted changes to the Google Toolbar PageRank data.

Since then, I have not seen a major Toolbar PageRank update from Google. Which honestly...

Bundled Out is a great post by Charles Miller on how every problem Microsoft is experiencing today was written into its DNA in the 1980s. You really should read the whole post, so I’m just going to quote a short teaser:

Software isn’t an industry where the monster company selling the last generation’s product gets to stay being the monster for the next generation. It’s the industry where a thousand hungry small companies are waiting for a shift in the market that will allow them to slay...

Joshua Porter makes a good point about Amazon’s product pages:

The reality is that Amazon has designed themselves into a Local Maximum. They’ve tested and tweaked the same product page over and over and they’ve optimized it as much as possible. They can’t improve it significantly at this point without making a big change. But they can’t make a big change because the only changes they can make must increase revenue (or some closely related KPI). So any big change is a very, very scary...

Virtually all the keyword tools sent out warnings of a major update that hit around August 21st. But the truth is, based on what I am following in the discussion forums, although there were some people talking about an update...

Geoff Livingston wrote a great essay called Is Existing Online a Quest of Loneliness or Giving? It’s worth reading the whole thing, but here’s an excerpt that stuck out for me:

We exist in a time where anyone can determine and create unique lives online, accountable to no one, yet visible to and dependent upon all. Digital existentialism extends the sense of modernistic distress. There are so many red herrings and lost pursuits that distract. You can drug yourself digitally with almost...

Google announced yesterday that you can link your AdWords account to your Webmaster Tools account to obtain a combined paid and organic report...

More cards have come to Google’s predictive search service, Google Now, including information to alert you to your car rentals, concert tickets and a way to set reminders related to TV shows, book releases and more, when you are searching. Car Rentals

Google posted the news to its Android page on Google+, since these are only updates for the Android version of Google Now. Google explained that car rental reservations will now show up, similar to this example: Concert Tickets

If you...

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A little background information on sign-up form optimization

If you read ContentVerve.com on a regular basis, you know that I’ve done quite a lot of optimization and testing on various types of sign-up forms.

In many cases, it only takes a few simply tweaks to increase sign-ups...

Typically, SEO concepts are very logical. You want your pages to be easy to read, you want your title tags descriptive (bookmarks, etc)...