Industry News
Catch up on interesting new discussion and industry news.
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Google's Matt Cutts: Bing It On Challenge Was Obviously Flawed
A little over a year ago, Microsoft launched this campaign named the Bing It On Challenge, which was basically a blind-search taste test pinning Bing against Google...
Search Facebook Posts & Status Updates
Last night, Facebook announced you can now search posts and status updates directly in Facebook with their Graph Search.
Now this is what Facebook users have been asking for.
Some things you can search for include:
Now this is what Facebook users have been asking for.
Some things you can search for include:
Expanding your site to more languages
Google covers best practices for expanding your site to new languages or country-based language variations. We discuss use cases of international...
After Blocking Keywords In Referrers, Now Google Stops Sharing Through Google Webmaster Tools
Last week, Google moved to send all searches through Google SSL Search, setting up the ultimate end of keyword data passed along via referrers non-advertisers. Now, Google’s official alternative channel for this information — Google Webmaster Tools — has also stopped sharing the data. A Bug Or An Intentional Move?
Google Webmaster Tools has had outages before, so maybe this is just a temporary bug. But if so, it’s terrible timing.
Google stopped reporting keyword data through the “Search...
Google Webmaster Tools has had outages before, so maybe this is just a temporary bug. But if so, it’s terrible timing.
Google stopped reporting keyword data through the “Search...
Should I use rel="nofollow" on internal links to a login page?
Does it make sense to use rel="nofollow" for internal links? Like, for example, to link to your login page? Does it really make a difference?...
Hummingbird: Google Rewrites Search Algorithm
On Thursday, Google had a press event to announce new changes they have been working on in search, as well discuss the progression over the 15 years of their existence.
Part of that was to announce that they have rewrote their search algorithm for the first time in about twelve-years. They call it Hummingbird.
Part of that was to announce that they have rewrote their search algorithm for the first time in about twelve-years. They call it Hummingbird.
Google Turns 15 Years Old
Today is Google's birthday, they are now 15 years old. I am currently offline today, so I am not able to check out the Google Doodle (Google Logo) for the day but I have a strong feeling it will look like the cupcake and images used in the 15K race.
The First Existential Threat to SEO
There have been thousands of articles over the years proclaiming the “Death of SEO.” The topic is usually just a punching bag for page-view hungry publications with no interest in facts. But, this past week, with Google’s indications that keyword (not provided) would be headed to 100%, I wondered whether the next “SEO is Dead” article might actually have some ground to stand on.
I’ll be honest – I don’t think SEO will die. But I think this move is the first truly existential threat our...
I’ll be honest – I don’t think SEO will die. But I think this move is the first truly existential threat our...
The Google Hummingbird Patent?
Google introduced a new algorithm by the name of Hummingbird to the world today at the garage where Google started as a business, during a celebration of Google’s 15th Birthday. Google doesn’t appear to have replaced previous signals such as...
Setting Goals (Not Tools) as the Foundation of Your Marketing - Whiteboard Friday
With new tools introduced so regularly, it's easy for marketers to spend an inordinate amount of time trying to figure out which ones are most effective for their own work. That focus, though, shifts our attention from what really matters: setting the right goals for our companies. In today's Whiteboard Friday, Mackenzie Fogelson walks us through the five-stage process she uses to make sure her...
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