Industry News

Ginny Marvin, Google's Ads Liaison, confirmed on X that ads can show above/below the AI Overviews or within the AI Overviews but not in both positions at the same time. She wrote, "Your ad could trigger to show either above/below AIO or within AIO, but not both at this time."

Google is updating its Unapproved Substances section of the Healthcare and Medicines policy in June to allow the promotion and serving ads for Melatonin. This is currently allowed in the U.S. and Canada, but will now be allowed beyond.

Google is testing another search results snippet hover effect. This one will color the background a light gray shadow like color. We've seen variations of this before (see articles below).

Microsoft is testing using alternative names and titles for the related searches section within the Bing Search results. I was able to trigger four alternatives to the normal related searches header.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google's CEO, Sundar Pichai...

Nilay Patel of The Verge had a great one-on-one conversation with Sundar Pichai, Google's CEO. Nilay did put on the pressure around how the changes with AI Overviews and AI Mode in Google Search are impacting publishers in a very negative way, but Sundar seemed unconvinced that web publishing is dead.

Google added a new type of data point to the Google Business Profiles performance reports named Chat Clicks. Chat clicks show you how many people are clicking over from your chat conversations in the local and maps results within Google Search and Maps.

With Google rolling out AI Mode in the US and calling it the future of Google Search, many SEOs are worried about how organic search will lead traffic and conversions for their business and their clients. Well, a small poll showed that most SEO are scared about AI Mode being the future of Google Search.

Google Search now lets you see the pricing history and pricing details, including more store details of a specific product, directly from the search results. When you click on the three dots in the product secondary overlay, you get this third-level overlay with those details.

Google needs even more queries, the 10% growth isn't enough, so Google AI Overviews is testing query expansion tabs at the top of the AI Overviews. We've seen variations of this within the AI Overviews, but now they are testing them at the top of the AI Overviews.