Industry News

It has now been 19 years that I've been writing on this site, covering what you - the search marketers are talking about from within the search community. Today marks the 19th anniversary of the Search Engine Roundtable.

Michael Liedtke’s Netflix nights still come wrapped in red-and-white envelopes is a lovely post about the people who still get DVDs delivered via Netflix:

“When you open your mailbox, it’s still something you actually want instead of just bills,” said Konkle, a resident of Savannah, Georgia, who has been subscribing to Netflix’s DVD-by-mail service since 2005.

But the end of an amazing era is upon us:

When—not if—it happens, Netflix will shut down a service that has...

Duy Nguyen from Google's search quality team said in the Google office hours video that "backlinks as a signal has a lot less significant impact compared to when Google Search first started out many years ago."

Duy Nguyen from Google's search quality team said in the Google office hours video that Google has "algorithms to go after" those who post AI plagiarized content, he the algorithms can "demote site scraping content from other sites."

For the past several weekends, I've been reporting about a Google search ranking algorithm update that hit on a Friday and continued throughout the weekend. Well, last weekend was the Thanksgiving holiday in the US and I did see some signs of a possible Google Search ranking algorithm update - but truth is, it is unlikely that Google pushed something out on a Friday of Thanksgiving.

Gary Illyes from Google announced at the Google Search Central Live in Singapore yesterday that Googlebot, Google, can now crawl from outside of the US. He said, according to reports, that the system to handle this is currently live but may not be used in all cases or it may not be used at all for your site.

Google has published a new document named a guide to Google search ranking system. That document outlines the "notable" ranking updates that are currently live and running for Google Search and also some of the historical updates that are either no longer in use or incorporated into other algorithms.

Google has added a new spam policy for policy circumvention. The new section was added to the Google spam policies document and basically says if you try to go around the Google spam policies, you can be penalized.