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Industry News

Catch up on interesting new discussion and industry news.

    Twitter Makes Changes To Show Content To Google, Tweets Returning To Google Search

    rustybrick
    by rustybrick
    Jul 5, 2023
    On Monday, I reported that Google stopped crawling and indexing Twitter content after Twitter made it that unregistered (signed-out) users were not able to see tweets. Well, Twitter made a change in the past 24 hours or so that now Google and unregistered users can see the tweet but there is a modal that overlays asking users to sign up for Twitter.

    July 2023 Google Webmaster Report

    rustybrick
    by rustybrick
    Jul 3, 2023
    If I had to sum up this month, I'd call it the month of way too many unconfirmed Google search ranking updates. I wrote about five of these, but it felt like there were even more. Google pushed a quality update for its Search Generative Experience. Google dropped a ton of SEO topics and finally launched the perspectives filter.

    Link roundup for July 2, 2023

    by Rian van der Merwe
    Jul 2, 2023
    Technology and product Pledge To Executives →

    Marty Cagan’s latest is all about the agreements between product teams and executive teams. This point about deadlines stood out for me:

    Product teams ask that only the product team that will be responsible for delivering on a promise be the one to make that promise, and they not be asked to make a promise or deliver on a commitment where they don’t know what is involved and what would be required to succeed. How will AI affect workers?...

    ChatGPT for the anxious and overwhelmed

    by Rian van der Merwe
    Jun 30, 2023
    It feels weird to write a ChatGPT article. There are already so many. But there’s one particular use case that I haven’t really seen any discussion about, and it’s also one that points to what ChatGPT is good at—and what it’s terrible at.

    First, the context. I’ve been thinking about writing this post for a while, but two essays from old internet legends like myself (I’m referring to the old part, not the legend part) got me to finally sit down and do it. First is Andy Baio’s AI is killing...

    Google Search Ranking Volatility Heated Again (June 28 & 29th)

    rustybrick
    by rustybrick
    Jun 29, 2023
    We are back with you with another report of another unconfirmed Google Search ranking algorithm update. This one seemed to have kicked off yesterday, June 28th and is heating up even more today. Yea, it has been a very volatile past several weeks with the Google Search results and even I am kind of tired on reporting on this.

    Bing Webmaster Tools Testing Sitemap Index Coverage Report In The Wild

    rustybrick
    by rustybrick
    Jun 28, 2023
    A few months ago, Fabrice Canel from Microsoft Bing, told us and even showed us an example, of a new Sitemap Index Coverage Report within Bing Webmaster Tools. It seems some are now seeing this report live for some of their verified profiles within Bing Webmaster Tools.

    Link roundup for June 27, 2023

    by Rian van der Merwe
    Jun 27, 2023
    Ask Questions, Repeat The Hard Parts, and Listen

    Michael Lopp’s latest is an excellent reminder of what good leadership is all about:

    Earlier in this piece, I wrote I was disappointed when you asked me to decide. I’m not disappointed in you; I’m disappointed with myself. See, my primary job as your leader is to give you the skills and experience I’ve gained over the years. If I cannot guide you toward making the decision, I’m reminded I’ve not yet achieved my primary goal in our...

    How TikTok Is Reading Your Mind — Whiteboard Friday

    Jun 27, 2023
    Explore the role of demographics, engagement, and personalized recommendations in how TikTok surfaces content. Discover how TikTok attempts to avoid echo chambers and gain valuable insights into its inner workings. Dive into the fascinating world of TikTok's algorithm in this new Whiteboard Friday episode with Lidia Infante!

    Click on the whiteboard image above to open a high resolution...

    Google Ads Bug With Displaying Recent Data

    rustybrick
    by rustybrick
    Jun 27, 2023
    As of 7:13 am ET this morning, Google has confirmed an issue with Google Ads where advertisers "may not have access to the most recent data," Google said.

    Google Search Ranking Volatility Exploding Today - Where Is The Confirmed Algorithm Update?

    rustybrick
    by rustybrick
    Jun 23, 2023
    So it's been well over a week of incredible volatility within the Google search results. Pages have been bouncing all over the place, rankings are jumping and then last night and today we are seeing even hotter temperatures from the Google tracking tools and more chatter from within the SEO industry.