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    How to Create 10x Content — Best of Whiteboard Friday

    Sep 3, 2020
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    Video Transcription

    Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about how to create 10x content.

    Now, for those of you who might need a refresher or who haven't seen previous Whiteboard Fridays where we've talked about 10x content, this is the idea...

    September 2020 Google Webmaster Report

    rustybrick
    by rustybrick
    Sep 2, 2020
    It was an interesting month for Google Search. We had a confirmed Google search glitch that had a huge temporary impact on the Google rankings and search results. SEOs are bracing themselves for the next core update. Google Search Console launched Insights and a new API infrastructure.

    Google Ads Mistakes to Avoid — Best of Whiteboard Friday

    Aug 27, 2020
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    Hey, Moz readers. My name is Dana DiTomaso, and I'm President and partner at Kick Point. We're a digital marketing agency way up in the frozen wilds of Edmonton, Alberta. Today I'm going be talking to you about PPC, and I know you're thinking, "This is an SEO blog. What are you doing...

    SEOs Bracing Themselves For Another Google Core Update

    rustybrick
    by rustybrick
    Aug 26, 2020
    "Is it just me or have things been a little too quiet recently," said on SEO at WebmasterWorld. That is the feeling recently since we saw a couple search ranking (or indexing) bugs a couple of weeks ago and it has been 3 months and 22 days since the last core update, the Google May 2020 Core update was on May 4th.

    Let's Make Money: 4 Tactics for Agencies Looking to Succeed – Best of Whiteboard Friday

    Aug 20, 2020
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    Video Transcription

    Howdy, Moz fans. I am Russ Jones, and I can't tell you how excited I am for my first Whiteboard Friday. I am Principal Search Scientist here at Moz. But before coming to Moz, for the 10 years prior to that, I was the Chief Technology Officer of a small SEO agency back in North...

    August 15th - Another Possible Big Google Search Algorithm & Ranking Update

    rustybrick
    by rustybrick
    Aug 15, 2020
    Super rare that I come on, on a Saturday night, and write something here. But I turned up the computer after Shabbat ended and I see the SEO community is buzzing in a big way about some significant changes to the Google search results today. This is not as big as that bug from last Monday but it does seem very big.

    Desktop, Mobile, or Voice? (D) All of the Above — Best of Whiteboard Friday

    Aug 13, 2020
    As with most things, the most important factor is to consider your audience. People aren't siloed to a single device — your optimization strategy shouldn't be, either. In this informative Whiteboard Friday, Dr. Pete soothes our fears about a multi-platform world and highlights the necessity of optimizing for a journey rather than a touchpoint.



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    That Massive Google Update Was Glitch & Bug - Search Results Back To Normal

    rustybrick
    by rustybrick
    Aug 11, 2020
    Yesterday afternoon I reported on one of the biggest Google updates we have seen in a long time. It was so big and the results were so all over the place, many suspected it was a bug. And a bug it was. A Google spokesperson confirmed with me over email last night " I confirmed with the team that this is a bug that we are fixing but still in the process of fully diagnosing, so we don't have specific details to share right now."

    Big Google Search Update Rolling Out Now - August 10th

    rustybrick
    by rustybrick
    Aug 10, 2020
    It looks like there is a big Google search ranking algorithm rolling out now, on August 10th. This is not a confirmed update by Google, at least not yet. But the chatter since 2pm ET today has been really high within the SEO community. The rank checking tools have not yet updated, but I suspect the tools will show something tomorrow.

    Google Search Ranking Algorithm Tremors August 6th & 7th

    rustybrick
    by rustybrick
    Aug 7, 2020
    I am seeing signals of yet another Google search ranking algorithm update. There is a lot of new chatter from within the SEO community starting yesterday August 6th through today August 7th about ranking changes. Some of the tools are showing higher than normal fluctuations as well this morning.