Industry News
Catch up on interesting new discussion and industry news.
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Google Confirmed Last Week Algorithm Update As "Broad Core Update"
Earlier last week we reported on a Google algorithm update that seem to have been kicked off and then on Friday we talked more about how the shuffling has continued throughout the week...
Google Update & Ranking Algorithm Fluctuations Continue
Earlier this week, we reported that we saw signs of a Google algorithm update kicking off - the interesting part is that while there is a lot of chatter and signals showing there was an update, the level of that chatter isn't what I would say is close to a Panda...
“One Laptop Per Child”: a great solution to the wrong problem
Do you remember the “One Laptop Per Child” project? The PR event made a huge splash back in 2005, and I remember being really impressed and inspired. As it turns out, OLPC is a textbook example of what happens when an organization has a sincere desire to solve a problem that they simply don’t understand.
Adi Robertson, writing for The Verge, has an excellent history of the project called OLPC’s $100 laptop was going to change the world — then it all went wrong. It starts with this...
Adi Robertson, writing for The Verge, has an excellent history of the project called OLPC’s $100 laptop was going to change the world — then it all went wrong. It starts with this...
Google Algorithm & Ranking Update Kicking Off?
There may be a Google search and ranking algorithm update starting off this morning. I received a couple of notifications via email and some on social media and the chatter in the ongoing WebmasterWorld forums is starting to heat up a bit...
Echo chambers and epistemic bubbles, and how to break through
Thi Nguyen’s essay Why it’s as hard to escape an echo chamber as it is to flee a cult is one of the most insightful things I’ve read in a long time. Nguyen argues that echo chambers are very different from what he calls “epistemic bubbles”, and that conflating the two concepts places our focus on the wrong solutions to the problem. In short, the difference is this:
In epistemic bubbles, other voices are not heard; in echo chambers, other voices are actively undermined.
Epistemic...
In epistemic bubbles, other voices are not heard; in echo chambers, other voices are actively undermined.
Epistemic...
Google: Closed Job Listings Can Result In Manual Action Penalty
Google's new guidelines around Job Postings and listings requires that you remove any job postings on your web site that have been filled. If you do not remove the listing...
Sustainable Link Building: Increasing Your Chances of Getting Links - Whiteboard Friday
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Hi, Moz fans. Welcome to Whiteboard Friday. I'm not Rand. I'm Paddy Moogan. I'm the cofounder of Aira. We're an agency in the UK, focusing on SEO, link building, and content marketing. You may have seen me write on the Moz Blog before, usually about link building. You may have read my link...
Hi, Moz fans. Welcome to Whiteboard Friday. I'm not Rand. I'm Paddy Moogan. I'm the cofounder of Aira. We're an agency in the UK, focusing on SEO, link building, and content marketing. You may have seen me write on the Moz Blog before, usually about link building. You may have read my link...
Google Launches "More Results" Button, Drops Next Button & Ads Load Beneath Organic Results
Earlier this week we reported Google expanded the more results button test to more users, well...
Google Expands "More Results" Button To Remove Paginated Search Results
As I covered last night at Search Engine Land, Google has officially expanded the more results button test, which lets a searcher click on "more results" to dynamically load more results in the search results...
Tracking development uncertainty with hill charts
I read something recently that struck me as a really good idea for our team. Usually that feeling goes away after a couple of hours (“nah, it’s cool but not a good fit for us”) — but not this time. In Running in Circles, Ryan Singer talks about the knowns/unknowns in a project like a hill:
The most important question for a team isn’t “what is left?” but “what is unknown?” Can you see the edges? Have you gone in there and seen everything that needs to change? The only way to gain...
The most important question for a team isn’t “what is left?” but “what is unknown?” Can you see the edges? Have you gone in there and seen everything that needs to change? The only way to gain...
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