Industry News
Catch up on interesting new discussion and industry news.
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Google Releases Indexing API, Well Just For Job Posting URLs
Google announced this morning they released a new API called the Indexing API but it is only available for job posting URLs that support job schema. It is not available for other types of content...
New Google Search Console URL Inspection Tool
Google just announced a new feature in the beta Google Search Console called the URL inspection tool. This tool basically gives you insight into a specific single URL on how Google indexed that version of that a specific page...
Five Years of Google Ranking Signals
by Bill Slawski
Jun 22, 2018
Jun 22, 2018
unsplash-logoBraden Collum Organic Search
1. Domain Age and Rate of Linking
2. Use of Keywords
3. Related Phrases
4. Keywords in Main Headings, Lists, and Titles
5. Page Speed
6. Watch Times for a Page
7. Context Terms on a Page
8....
1. Domain Age and Rate of Linking
2. Use of Keywords
3. Related Phrases
4. Keywords in Main Headings, Lists, and Titles
5. Page Speed
6. Watch Times for a Page
7. Context Terms on a Page
8....
The Goal-Based Approach to Domain Selection - Whiteboard Friday
Jun 21, 2018
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Hey, everyone. Welcome to this week's edition of Whiteboard Friday. My name is Kameron Jenkins, and I am the SEO Wordsmith here at Moz. Today we're going to be talking about a goals-based approach to choosing a domain type or a domain selection.
There are a lot of questions in the...
Hey, everyone. Welcome to this week's edition of Whiteboard Friday. My name is Kameron Jenkins, and I am the SEO Wordsmith here at Moz. Today we're going to be talking about a goals-based approach to choosing a domain type or a domain selection.
There are a lot of questions in the...
Google Shutting Down Old AdWords Interface On July 10th?
Some Google AdWords advertisers are getting notices that the old AdWords interface will be completely unreachable starting on July 10, 2018...
Google Search Algorithm Update Signals & Chatter
Just like last weekends Google update chatter, we are seeing similar levels of chatter and signs around a Google algorithm update in search...
Google Patent on Structured Data Focuses upon JSON-LD
by Bill Slawski
Jun 17, 2018
Jun 17, 2018
In a search engine that answers questions based upon crawling and indexing facts found within structured data on a site, that search engine works differently than a search engine which looks at the words used in a query, and tries to return...
Google Clarifies Seven Points On Mobile-First Indexing After Much Confusion
Image credit to Shutterstock
Let me start by saying all of these points, in my opinion, is something we've covered here before but the interesting thing is that Google felt these seven items are things SEOs who give presentations have confused over the past several months...
Let me start by saying all of these points, in my opinion, is something we've covered here before but the interesting thing is that Google felt these seven items are things SEOs who give presentations have confused over the past several months...
When Bounce Rate, Browse Rate (PPV), and Time-on-Site Are Useful Metrics... and When They Aren't - Whiteboard Friday
Jun 14, 2018
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about times at which bounce rate, browse rate, which is pages per visit, and time on site are terrible metrics and when they're actually quite useful metrics.
This happens quite a bit. I...
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about times at which bounce rate, browse rate, which is pages per visit, and time on site are terrible metrics and when they're actually quite useful metrics.
This happens quite a bit. I...
Schema, Structured Data, and Scattered Databases such as the World Wide Web
by Bill Slawski
Jun 14, 2018
Jun 14, 2018
I spoke at SMX Advanced this week on Schema markup and Structured Data, as part of an introduction to its use at Google.
I had the chance to visit Seattle, and tour some of it. I took some photos, but would like to go back sometimes and take...
I had the chance to visit Seattle, and tour some of it. I took some photos, but would like to go back sometimes and take...
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