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Industry News

Catch up on interesting new discussion and industry news.

    Google: We're Done With Big Numbered Penguin Releases & Updates

    rustybrick
    by rustybrick
    Jan 24, 2017
    Gary Illyes from Google posted on Twitter that Google is now done with numbered Penguin releases. He said "we're not planning more numbered releases for penguin...

    Amit Singhal, The Man Who Built Google Search, Joins Uber

    rustybrick
    by rustybrick
    Jan 23, 2017
    Amit Singhal, who retired from Google less than a year ago to pursue philanthropic efforts to help children with their education in India, is now joining Uber as a Senior Vice President...

    Former Google search chief Amit Singhal joins Uber

    dannysullivan
    by dannysullivan
    Jan 20, 2017
    What do you do after running Google search for 15 years? For Amit Singhal, it was going to be time off and a focus on his foundation. But now, Google’s former search chief is joining Uber as a senior vice president of engineering overseeing the Map and Marketplace departments.

    TechCrunch has a long interview with Singhal and the news. He left Google about a year ago and has been spending time on his foundation to help get promising kids to top schools in India. But with that apparently...

    Google Intrusive Interstitials Mobile Penalty Having Minimal Impact

    rustybrick
    by rustybrick
    Jan 19, 2017
    As you know, the Google mobile interstitial penalty began to roll out on schedule on January 10, 2017. Some, but very few sites, got hit hard pretty quickly but truth is...

    Matt Cutts Officially Resigns From Google

    rustybrick
    by rustybrick
    Jan 19, 2017
    With no surprise to I am sure most of you, Matt Cutts, the man at Google who helped shaped the SEO community from within the search engine, has announced he has officially resigned from Google. His last date at Google officially was December 31, 2016...

    Google Algorithm Update On January 16th, MLK Day?

    rustybrick
    by rustybrick
    Jan 17, 2017
    Yesterday was a US holiday, so overall there was less people working, searching and buying online. But...

    Deep Work and the power of attention

    by Rian van der Merwe
    Jan 16, 2017
    Craig Mod’s How I Got My Attention Back is one of those essays that I think will become a classic. It strikes that rare and difficult balance of talking about technology dependence without falling into the “ALL TECHNOLOGY BAD!” trap we often see in similar pieces. There’s so much that resonated with me, but this part in particular stood out:

    The more I thought about my attention the more I thought about the limits to human scale. How technologies inevitably amplify ourselves — the...

    Google Intrusive Interstitials Mobile Penalty Does Hurt

    rustybrick
    by rustybrick
    Jan 13, 2017
    The Google mobile interstitial penalty began rolling out this week. It seems to still be rolling out as we speak but some sites got hit pretty hard.

    Glenn Gabe posted some examples of pages loosing ten or more spots in their mobile rankings because of their interstitial placements...

    Comment Marketing: How to Earn Benefits from Community Participation - Whiteboard Friday

    Jan 12, 2017
    It's been a few years since we've covered the topic of comment marketing, but that doesn't mean it's out of date. There are clever, intentional ways to market yourself and your brand in the comments sections of sites, and there's less competition now than ever before. In today's Whiteboard Friday, Rand details what you can do to get noticed in the comments and the benefits you'll reap from...

    Google: The Link Operator No Longer Works

    rustybrick
    by rustybrick
    Jan 12, 2017
    Yesterday, we covered that Google's John Mueller said not to use the link operator. This comes a year or so after Google said the link operator is not dead yet. Well...