Industry News
Catch up on interesting new discussion and industry news.
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Risk-Averse Link Building - Whiteboard Friday
Jun 7, 2018
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Hey, folks, welcome to another great Whiteboard Friday. I am Russ Jones, Principal Search Scientist here at Moz. I get to do a lot of great research, but I'll tell you, my first love in SEO is link building. The 10 years I spent before joining Moz, I worked at an agency and we did a lot...
Hey, folks, welcome to another great Whiteboard Friday. I am Russ Jones, Principal Search Scientist here at Moz. I get to do a lot of great research, but I'll tell you, my first love in SEO is link building. The 10 years I spent before joining Moz, I worked at an agency and we did a lot...
Google to Offer Combined Content (Paid and Organic) Search Results
by Bill Slawski
Jun 7, 2018
Jun 7, 2018
Google Introduces Combined Content Results
When Google patents talk about paid search, they refer to those paid results as “content” rather than as advertisements.
A recent patent from Google (Combining Content with Search Results) tells...
When Google patents talk about paid search, they refer to those paid results as “content” rather than as advertisements.
A recent patent from Google (Combining Content with Search Results) tells...
Google: Algorithm Updates Impact Sites Quickly, Technical Changes Take A While To Impact A Site
Google's John Mueller said in a hangout with webmasters at the 47:47 minute mark that if a site sees a big drop in a day or so in their Google rankings and others are complaining about a Google update then that is probably related to a change on Google's end to their search ranking algorithm...
The Yoast Plugin To Blame For Google Large Scale Ranking Drop? Probably Not.
Remember the Google update I reported in early March? One thing I left out of that story, intentionally, was some chatter that the those noticing a ranking decline around then may have had a bug with the popular Yoast plugin.
Google Search Supports TLS 1.1 & 1.2 With Upcoming PCI Compliance Requirements
On June 30, 2018, the PCI Council is suggesting that all web sites migrate from TLS 1.0 to TLS 1.1 or higher...
PICA Protocol: A Visualization Prescription for Impactful Data Storytelling - Whiteboard Friday
May 31, 2018
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Hello, Moz fans. Welcome to another edition of Whiteboard Friday. I'm here to talk to you this week about a very hot topic in the digital marketing space. So my name is Lea Pica, and I am a data storytelling trainer, coach, speaker, blogger, and podcaster at LeaPica.com.
I want to tell...
Hello, Moz fans. Welcome to another edition of Whiteboard Friday. I'm here to talk to you this week about a very hot topic in the digital marketing space. So my name is Lea Pica, and I am a data storytelling trainer, coach, speaker, blogger, and podcaster at LeaPica.com.
I want to tell...
Google On GDPR Pop Ups Notices With Search & SEO
How would these GDPR notices impact SEO and your Google search rankings? Well, Google doesn't have any exception for the intrusive mobile interstitial penalty for GDPR requirements
The Google Cache 404s After Move To Mobile-First Indexing
As you know, there has been another wave of mobile-first index moves over this weekend and some are noticing that when a site is moved, if you try to access the Google Cache of that site...
How Do You Set Smart SEO Goals for Your Team/Agency/Project? - Whiteboard Friday
May 24, 2018
Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about SEO goals, how to set smart ones, how to measure your progress against them, how to amplify those goals to the rest of your organization so that people really buy in to SEO.
This is a...
Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about SEO goals, how to set smart ones, how to measure your progress against them, how to amplify those goals to the rest of your organization so that people really buy in to SEO.
This is a...
Is Another Google Update Happening In May?
Mid-may we reported of a Google update brewing that led to more fluctuations around May 17th or so. Now I am seeing some chatter and signs from the tracking tools of an update happening today, May 24th...
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