Industry News

So I was all excited migrating over this site to SSL and my corporate site but despite very little ranking changes, both negative or positive thus far, AdSense earnings seem to have taken a hit somewhat...

There's been a tremendous amount of chatter recently about rich snippets vanishing from Google search results, whether it's Amazon losing their review aggregate snippets or a wholesale reduction in video snippets.

What we're really talking about are changes to the rich snippets algorithm.



That's right, we need to go deeper. There's an algorithm within the algorithm.

Here's what I know about the rich snippets algorithm based on observation and conjecture as well as statements from...

A few years ago, I presented at SES San Jose and someone asked me what they should be keeping an eye upon in SEO. I told them “named entities.” I was reminded of that conversation as I gave a talk today about named entities and other semantics. I...

Matt Cutts has a boss, it is Amit Singhal - he is in charge of all of search and he posted on Google+ looking back at the past 14 years of him working there, including the IPO which was 10 years ago today...

Alvin Hsia’s What I Learned In My First Year as a Product Designer is a good refresher and reminder about what’s important when working with others. This point is worth discussing further:

Make a deliberate effort to cultivate empathy for other team functions and be able to explain your designs to whoever it is you’re talking to, in their terms. It’s ok to use design jargon as long as you’re able to educate others on what the impressive-sounding words you use actually mean. Break down...

Yesterday morning, @gfiorelli1 notified me of that Google has "launched a massive amount of links manual penalization emails" specifically in Spain...

On August 6th, Google announced that https was becoming a ranking signal for Google Search. I’m not completely sure of the implications of a discovery I made earlier today yet, but I noticed at the USPTO assignment database that Google had been...

We know it has been over 10 months since Google launched a Penguin update and Google explained it is complicated to just refresh it.
But this morning, in a Google+ Hangout, John Mueller kind of hinted that it is coming really soon. He talked about it at 21 minutes and 40 seconds into the video. He said "engineers are working on" and admits it has "been quiet a while" but said it is "not that far away" but it is "not launching this morning." But are you sure? Maybe this afternoon? Google likes launching these larger algorithms late Friday afternoons.

Jennifer Slegg posted an interesting case of a manual action being revoked and then the same day reappearing and then being revoked again. Interestingly enough...