Industry News
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Social Signals and SEO
by AJ Kohn
Apr 7, 2014
Apr 7, 2014
Do social signals (Tweets, Likes and Pluses) impact search rankings? The answer to this question is yes, but not in the traditional sense. That's why so much misinformation exists on the topic.
So before you run off and get all your friends to Tweet your post (or worse yet buy Likes etc.), read on to understand the math and real reason why social works. Social Signals Are Not Part Of The Algorithm
No matter how much we want it, or how many times we think it would make sense, it's just...
So before you run off and get all your friends to Tweet your post (or worse yet buy Likes etc.), read on to understand the math and real reason why social works. Social Signals Are Not Part Of The Algorithm
No matter how much we want it, or how many times we think it would make sense, it's just...
SEOs Calling Out Google's Matt Cutts As A Hypocrite?
On Friday, Matt Cutts, Google's head of fighting all evil web spam, posted on Twitter an interview he gave to the usesthis.com blog. It is basically a place where a guy named Daniel interviews nerds about what hardware they use...
The Rules of Link Building - Whiteboard Friday
Apr 3, 2014
Much of marketing, especially SEO, has shifted from a game with very few rules to a game that Google is fairly strictly refereeing. With their old tactics eliciting penalties, many marketers are simply throwing in the towel.
In today's Whiteboard Friday, Cyrus Shepard calls a time-out and shows us the new strategy we need to come out on top.
For reference, here's a still of this...
In today's Whiteboard Friday, Cyrus Shepard calls a time-out and shows us the new strategy we need to come out on top.
For reference, here's a still of this...
April 2014 Google Webmaster Report
Busy month at work? Didn't have time to follow all of Google's changes? Don't you worry, here is a short recap of what happened over the past month specific to Google changes that may impact SEOs and webmasters...
Bing Cortana: Microsoft's Answer For Apple Siri & Google Now
Yesterday, Microsoft announced their answer to Apple Siri and Google Now - Cortana.
Cortana is a virtual assistant for your Windows devices...
Cortana is a virtual assistant for your Windows devices...
How does Google separate popularity from authority?
Matt Cutts: Google's Search Results Will Always Be In Flux
In an April 1st video released by Google's Matt Cutts - Matt makes it clear, Google will never stop adapting, changing the search results. The search results will always be changing, the result of that change is "flux," Matt said...
When will Google stop updating its search results?
Is This Really the Panda Patent?
by Bill Slawski
Apr 1, 2014
Apr 1, 2014
Does Google’s newly granted patent co-invented by Navneet Panda describe Google’s Panda Update? Search Quality vs. Web Spam Many of the patent filings that I’ve written about from Google address Web Spam issues, and how the search engine may take...
Google's Cutts: Here Is How Google Evaluates New Algorithms
Google's Matt Cutts, depicted here in an April Fools style animated GIF, posted a video on how Google goes about evaluating new search algorithms...
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