Industry News

When it comes to SEO, I often meet two types of webmasters. The ones that know nothing about how search engines work and the ones that obsess over the smallest SEO concerns. There is often never a balance...

I recently tested four different privacy policies on a sign-up form on the home page of a betting community. The results were quite surprising as the variations had drastically different impact on sign-ups – from an 18.70% drop in sign-ups to an increase of 19.47%.

In this article I’ll show all four variations, run you through the test data, and give you concrete takeaways. Privacy policy experiment 1:

Here’s a screen dump of the BettingExpert.com home page. As you can see, the control...

Now if you search for a local intent query in Google, Google will still likely show results from Google Places/Maps but it will no longer give you the ability to quickly click and see additional results...

Google acquired the company Wavii for a little more than $ 30 Million in April. There was some speculation that Wavii was an effort to match Yahoo’s purchase of Summly, which summarizes news from the Web.



A Wavii app did do just that – acquired and summarized news from the Web. When Wavii [...]

The post With Wavii, Did Google Acquire the Future of Web Search? appeared first on SEO by the Sea.

Jumoke Balogun wrote a hard-hitting piece on uneven economic development in Africa Is Rising. Africans Are Not. The conclusion:

I understand that it is much easier to delight in articles and documentaries about a “rising Africa” than to examine personal class privilege. Economic inequality tasks those who have to consider the legitimacy of their wealth; it is an encompassing problem that we cannot donate, aid, or volunteer away. […]

We must all first admit that most Africans are...

It has been a pretty busy month over at Google, not much in terms of "official" updates but a lot of discussion about changes on both the algorithm side and user interface side. Plus, we learned a lot from Google comments...

Several months ago, Google launched the Google EMD Update that went after "low-quality exact-match domains in search results," according to Google's head of search spam, Matt Cutts.

Since then...

One of the more interesting discussions about Google Glass I’ve seen recently was in a forum where one of the participants was describing his own homemade version of Google Glass, which he named “Flass” (if someone at Google happens to be reading this, you should send him a pair of Google Glass, just because.) What [...]

The post Google Acquires More Wearable Computing Glasses Patents appeared first on SEO by the Sea.

Bill Gates, pulling no punches in an interview with Wired:

Wired: Peter Thiel, expressing his dissatisfaction with technology’s progress, recently noted, “We wanted flying cars, instead we got 140 characters.” Do you agree with him?

Bill Gates: I feel sorry for Peter Thiel. Did he really want flying cars? Flying cars are not a very efficient way to move things from one point to another. On the other hand, 20 years ago we had the idea that information could become available at...