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Industry News

Catch up on interesting new discussion and industry news.

    Would You Give Google Your ID Numbers To Remove Results About You

    rustybrick
    by rustybrick
    Feb 11, 2026
    Google announced a number of updates to help people find and remove personal information and sensitive imagery about themselves from Google. But you would need to give Google this information first, so Google can find it and then remove it.

    Google Clarifies Google's Crawler File Size Limits Doc Again

    rustybrick
    by rustybrick
    Feb 11, 2026
    Earlier this month, we reported that Google updated two of its help documents around Google's crawler file size limits. Well, Google made a clarification to one of those documents the other day after some confusion within the SEO industry.

    Google Sign In To Customize Top Stories - Preferred Sources

    rustybrick
    by rustybrick
    Feb 11, 2026
    Google added a new button to the top stories section of Google Search named "Sign in to customize." This leads users who are not logged into Google to sign in, so those users can configfure there preferred sources in Google Search.

    Google Business Short Names Being Removed From Business Profiles

    rustybrick
    by rustybrick
    Feb 11, 2026
    Google will stop showing the business short names on Google Business Profiles in Search and Google Maps. The short name will still work, if you have one, but going forward, the link in your Google Business Profile will no longer be displayed to you or searchers.

    Daily Search Forum Recap: February 10, 2026

    rustybrick
    by rustybrick
    Feb 10, 2026
    Here is a recap of what happened in the search forums today...

    Google Search Ranking Volatility Gets Heated Again February 10th

    rustybrick
    by rustybrick
    Feb 10, 2026
    I am seeing some early signs of yet another unconfirmed Google Search ranking update with more volatility touching down today, February 10th. The chatter within the SEO community is starting to spike, and some of the third-party tracking tools are showing volatility.

    Google Ads Performance Max A/B Experiments In The Wild

    rustybrick
    by rustybrick
    Feb 10, 2026
    A month ago, we reported on a new help document on Google Ads for Performance Max optimization experiments: A/B testing assets beta. Well, now some are seeing this in the wild, where you can set up these A/B tests in a controlled environment.

    Grokipedia Seeing Decline In Google Search Visibility

    rustybrick
    by rustybrick
    Feb 10, 2026
    There are some reports coming out that Grokipedia, the AI-based Wikipedia, is now showing a decline in search visibility in both Google and even ChatGPT. This comes after both an indexing and ranking surge in Google Search.

    OpenAI ChatGPT Ads Go Live With User Ad Controls

    rustybrick
    by rustybrick
    Feb 10, 2026
    OpenAI has officially launched ads in ChatGPT yesterday. The company announced, "Today, we're beginning to test ads in ChatGPT in the U.S. The test will be for logged-in adult users on the Free and Go subscription tiers. Plus, Pro, Business, Enterprise, and Education tiers will not have ads."

    Google AI Mode Tests Citation Icons At Bottom Of Answers

    rustybrick
    by rustybrick
    Feb 10, 2026
    Google appears to be testing showing the citation favicon site icons at the bottom of the answer in AI Mode. This is in addition to where it normally shows those icons, at the top right of the card stack, on the side of the answer response.