Industry News

Google Ads is refreshing the interface for the conversion actions and conversion setup process. It is a new step-by-step process that is much easier to use than the old version.

Just like Google had AI Overviews (also featured snippets) in the People also ask section of Google Search, Google is now testing AI Mode within People also ask. Plus, Google is testing it in the Chrome search auto-suggestions drop down. I guess this is because AI Mode is live in the US.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Search is testing AI audio overviews...

Tired of all that reading in the Google Search results, is it too hard to read the AI Overviews? Well, Google has a solution for you, they are called "Audio Overviews." Google will generate an audio version of an AI Overview type of response, that sounds a lot like its NotebookLM technology.

Google has made some more minor changes to the Google Merchant Center user interface. Specifically, Google moved where the merchants access settings section is and also updated the sidebar with collapsible menu items.

Microsoft is testing removing its own name from the Bing search results box at the top left of the page. So it just says Bing, with the Microsoft logo next to it, when it normally says Microsoft Bing with the Microsoft logo next to it.

Google Ads seems to be testing a new charts and graphing user interface with larger boxes and visuals in the campaign tab. It also seems to give you new ways to layout the data and visualize the data in these charts.

OpenAI has updated the ChatGPT interface to add additional UTM parameters to help with tracking more clicks from ChatGPT to your website. Now, under the "more" section, those links contain these UTM parameters, before they did not.

OpenAI announced it has released several improvements to the ChatGPT search response quality. These improvements include "more comprehensive, up-to-date responses," according to the AI company.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google had some serious issues with Google Search, Discover...