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Industry News

Catch up on interesting new discussion and industry news.

    Google Mobile Friendly Label Goes International

    rustybrick
    by rustybrick
    Dec 10, 2014
    It looks like Google is now rolling out the mobile friendly labels globally and in all languages...

    QA in a post-QA world

    by Rian van der Merwe
    Dec 9, 2014
    There are a few controversial ideas in Benjamin Sandofsky’s You Can’t Go Home Again, in which he basically says that Agile methodologies shouldn’t be used in mobile app development. I did find this perspective on QA interesting in our increasingly post-QA world:

    Sit down with a software engineer from anywhere but the web, and ask them about QA. Tell a game developer you don’t need it, they’ll tell you you’re nuts. Maybe these agile people have been burned by bad QA, but a great QA team...

    Designing for behavior change

    by Rian van der Merwe
    Dec 9, 2014
    Dan Lockton’s As we may understand is unnecessarily long and rambling at times, but it’s still worth it for the very interesting views on the Internet of Things and designing for behavior change:

    Many of the issues with the ‘behaviour change’ phenomenon can be characterised as deficiencies in inclusion: the extent to which people who are the ‘targets’ of the behaviour change are included in the design process for those ‘interventions’ (this terminology itself is inappropriate), and the...

    Friday's Google Penguin Changes Revert Back Again

    rustybrick
    by rustybrick
    Dec 8, 2014
    Friday morning we reported more fluctuations around Penguin hit sites. Well, those changes seemed to have reverted themselves 24-hours later.

    Let me give you the timeline I am working on and yes, I know some of you are sick of this...

    Which Sea For SEO by the Sea?

    by Bill Slawski
    Dec 5, 2014
    SEO by the Sea started out as an idea that found its way into my head as I was watching sails bounce up and down, though a window, on the Chesapeake Bay. I’ve been looking at some different waters over the last week, thousands of miles away. These...

    Google Penguin Updated Again This Morning

    rustybrick
    by rustybrick
    Dec 5, 2014
    Honestly, I am shocked that we are seeing so many fluctuations, reversals and changes to Penguin hit sites. Today, there are more changes with sites impacted by the Google Penguin algorithm. Google has NOT confirmed any of this...

    Panda 4.1 Google Leaked Dos and Don'ts - Whiteboard Friday

    Dec 4, 2014
    For reference, here's a still of this week's whiteboard!

    Video Transcription

    Hi and welcome to a Whiteboard Friday with Josh Bachynski, who some people call the Ginger Rand. Today I want to talk about Panda 4.1 and the Google leaked dos and don'ts. Recently, another algorithm named Penguin has been getting a lot of attention in Google. But I want to make sure that we don't forget about...

    Product management vs. tech team responsibilities

    by Rian van der Merwe
    Dec 4, 2014
    David Cancel has some interesting thoughts on how they split up product management and tech team responsibilities in How we transformed HubSpot into a Product Driven Company. I really liked this part about embedded designers:

    While we kept the core technical team tight, they were bolstered by the presence of embedded product marketers and UX designers all fixed on the same problem and solution. Designers and UX researchers informed the product teams from the point of mockups, through...

    Being

    by Rian van der Merwe
    Dec 3, 2014
    I’ve been thinking about being recently. Being online, being at home, being at work, being in public, being in private. This year my family and I made some gigantic changes in our lives that I won’t bore you with, except to say that constant change and discomfort gave me a renewed appreciation for human frailty. In fact, I’ll go so far as to say that, for the first time, I feel like I truly understand these words by Thomas Kempis:

    A true understanding and humble estimate of oneself is...

    Short-term vs. long-term product planning

    by Rian van der Merwe
    Dec 3, 2014
    Scott Sehlhorst makes some very good points about different levels of roadmap detail in Opposite Views of a Product Roadmap:

    Depending on your role in your organization you will be biased towards viewing your roadmap either as a view of what the team will be building into your product, or a view of why the team will be building things into your product.  As a product manager, it is imperative that you can view it both ways.

    When it comes to what you’re building, the roadmap gets...