Industry News

Google's John Mueller warned a site owner from moving his domain name from a .ca to .com just for branding purposes.

Google Ads updated its responsive search ads help document to expand on the tips section around pinning headlines and descriptions. It now warns against pinning identical or very similar text and suggests a hybrid strategy.

Last month, Google announced that it is rolling out text disclaimers within Google Ads globally, in all languages. Well, it seems to have rolled out for many last week, as many are seeing it in their Google Ads accounts.

Google Ads is updating how bidding strategies are labeled. Specifically, Target CPA and Target ROAS will show as standalone bidding strategy options, separating them from the "Maximize conversions" and 'Maximize conversion value' strategies.

Google is adding a new feature to the Google Business Profiles actions named Collected Info. This is to confirm your business details and keep your Business Profile updated, Google wrote.

Google may have quietly rolled out an update on Friday, June 19th, that seems to may have impacted more of the black hat SEO side of things. It is not 100% clear because most of the tools seem pretty stable and yes there is chatter also in the more "white hat" forums, but I see a much larger spike in chatter in the more "black hat" forums.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google spoke on stage about chunking, AI content, quality content, subscriptions, paywalls, site wide signals...

This week, we covered the typical and ongoing Google Search ranking volatility. UK's CMA ordered Google to share its search ranking algorithm and enable data portability to some third-parties. Google Search rolled out its information...

Microsoft Bing is testing a new updated design for the news section within Bing Search. The updated news box, honestly, is easier to understand and makes it clearer that these are news sources - so I kind of like it.

Google held a Search Central Live event in Milan this week and spoke about several topics including chunking, site-wide signals, AI settings in Search Console, commondity versus non-commodity content, paywalled content, subscriptions for news sites, what clicks look like from AI Overviews and much more.