Industry News

Google launched AI overviews in the SERPs in the United States officially on May 14th at I/O. This follows the launch of Google's Search Generative Experience (SGE) in May of 2023...

Google Ads is forcing many of its advertisers off the credit card option for paying for their ad accounts and onto bank-based payment methods, such as ACH, wire, or paper check. If you do not comply by July 31, 2024, your account can be suspended.

Apple has made some really big changes to the Applebot documentation after the Apple WWDC event, where Apple announced Apple Intelligence. Apple added more about Applebot, reverse DNS details, Applebot-Extended and much more.

Google has updated its Google Maps contributor fake engagement policy to flesh out in more detail how the policy works. The new text is like 40% longer and seems to have received a nice refresh.

Google has tweaked its hreflang search developer documentation to clarify that link tags for denoting alternate versions of a page must not be combined in a single link tag. Google said it wanted to document this "quirk" in its documentation.

Google Ads will update its Healthcare and medicines policy this month to allow advertisers to discuss opioid painkillers without promoting or selling them. The example given is that you can have ads to discuss public policy solutions for opioid painkiller abuse.

Happy Father's Day - it looks like we are seeing some pretty significant ranking fluctuations and volatility within the Google Search results over the past day or so. Yep, yet another big Google weekend update of sorts - of course - not confirmed by Google.

Here is a recap of what happened in the search forums today...

Google Search had more weekend volatility, surprise, surprise. Google responded more to the search leak around Navboost, clicks and user interactions. I interviewed Google's Elizabeth Tucker on the March core update and much more. Google said you can recover from the helpful content update after a core update...

Google is testing a new look for the "from sources across the web" search results feature. This one looks like the multiple features snippets look, with the perspectives design, but is titled under the "from sources across the web" search results.