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Industry News

Catch up on interesting new discussion and industry news.

    February 2023 Google Webmaster Report

    rustybrick
    by rustybrick
    Feb 2, 2023
    It is time for the Google webmaster report, where I summarize the most important SEO and webmaster-related Google topics for the past month. Google completing the long rollout of the December 2022 helpful content update and link spam update may be the biggest news for the past month.

    Link roundup for February 1, 2023

    by Rian van der Merwe
    Feb 1, 2023
    Inside the Globus INK: a mechanical navigation computer for Soviet spaceflight. Dang this thing is beautiful. And what an amazing piece of engineering.

    Youth Spies and Curious Elders. Life goals: “Waters is what I call a Curious Elder — someone who manages to retain their curiosity as they age and stays interested in what young people are up to. The curious elder isn’t interested in judging youth, they’re interested in learning from them.”

    The Thoughts of a Spiderweb. This is a...

    3 product management links for January 30, 2023

    by Rian van der Merwe
    Jan 30, 2023
    I have a few product-related articles that I wanted to reflect on and write more about, but I just don’t think I’m going to get to it. They’re all really good though, so instead of just archiving those notes I wanted to share them so you can check it out. 1.

    Here’s some solid advice from Jason Knight on what to do when your product is a mess and you have to fix all the things all at once:

    In a situation like this, you’re going to have to get super-pragmatic. You’ve got lots of...

    Unconfirmed Google Update Impacting Product Reviews Sites On Thursday, January 26th?

    rustybrick
    by rustybrick
    Jan 30, 2023
    On Thursday, January 26th, there were some signs of a possible Google search ranking algorithm update. The signals and chatter I was tracking, honestly, were not at super high levels. However, now that I see Glenn Gabe shared some really shocking charts of sites previously impacted by Google updates but now seeing a big swing. This is not necessarily a product reviews update but rather sites in the product reviews space that are seeing massive swings on the 26th.

    Yandex Search Ranking Factors Leaked & Revealed

    rustybrick
    by rustybrick
    Jan 30, 2023
    Yandex had a boatload of its source code across all its technology allegedly leaked by a disgruntled employee and part of that was the source code for Russia's largest search engine - Yandex. As you can imagine, SEOs and others are diving in and seeing what they can learn from the source code.

    Obsession, endless curiosity, and the joy of iterative projects

    by Rian van der Merwe
    Jan 29, 2023
    I love when people get obsessed with a topic and then turn that obsession into an “iterative project” where they do the same thing over and over until the topic has nothing left to give. An example: my friend Dave watches sci-fi movies hundreds of times and obsesses about the typography for his blog Typeset in the Future. I think his post on Alien is my favorite:

    The opening credits for Alien are nothing short of a typographic masterpiece. You can watch them in their entirety on the...

    Link roundup for January 29, 2023

    by Rian van der Merwe
    Jan 29, 2023
    The Minimalist Photography Awards for 2022 are out. The Cause of Depression Is Probably Not What You Think. “Depression has often been blamed on low levels of serotonin in the brain. That answer is insufficient, but alternatives are coming into view and changing our understanding of the disease.” The Battle Over Bike Lanes Needs a Mindset Shift. “Installing protected routes tends to boost local shops. But many store owners remain attached to their street parking—and fight to protect it.”...

    Internal communications for executives

    by Rian van der Merwe
    Jan 28, 2023
    Some great tips here from Will Larson on how to improve internal communications as a leader. I especially like “Maintain the drip”:

    These updates establish a persistent drip of information from you to the wider organization. Some weeks you might have a light update, but rather than folks thinking that you’re not doing much, they’ll be reassured that they are up-to-date on what’s important. Dense updates are good, but it’s the brief updates that reassure the team that you would have...

    The importance of setting context as a product leader

    by Rian van der Merwe
    Jan 27, 2023
    I enjoyed David Pereira’s breakdown of The Three Phases of Product Managers—and not just because he got me with his jazz reference. The third phase:

    A Product Manager acting as a Jazz Player will set the context, and team members will build upon it. They relentlessly search for opportunities to create something innovative and outstanding. This scenario is more or less like the following: Context: Product Managers bring the proper context to the team. Goal, audience, value...

    An Apple Search Engine? – Whiteboard Friday

    Jan 26, 2023
    Happy Friday, Moz fans! In today's Whiteboard Friday episode, Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he believes is a search engine, how it works, and how they could possibly hope to compete with Google in the future.

    Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription

    Howdy, Moz...