Industry News

Catch up on interesting new discussion and industry news.

    Google Search Console Adds Unused Ownership Tokens

    rustybrick
    by rustybrick
    Apr 17, 2024
    Google Search Console has a new security feature under user and permission management to help you manage your unused ownership tokens. Basically, it helps you manage who has permissions to your Search Console profiles and who should not, maybe some legacy verifications.

    New Google Ads AI Generated Image Tool For Demand Gen Campaigns

    rustybrick
    by rustybrick
    Apr 17, 2024
    Google Ads announced that Demand Gen campaigns are getting generative AI tools to create image assets. This is rolling out to advertisers around the world in English with more languages to come later this year, Google said.

    Google Tests Horizontal Lines For Sitelinks & People Also Ask

    rustybrick
    by rustybrick
    Apr 17, 2024
    Google Search is testing horizontal lines under the sitelinks and the people also ask elements in the search results. This is a long horizontal line that goes across the while search result snippet.

    Google: Should We Explain The Crawl Stats Report in Search Console

    rustybrick
    by rustybrick
    Apr 17, 2024
    Martin Splitt from Google posted a one-line question asking, "Should we do something to explain the crawl stats report in GSC?" This was posted on Mastodon, which has a small audience, but the responses were pretty good.

    Daily Search Forum Recap: April 16, 2024

    rustybrick
    by rustybrick
    Apr 16, 2024
    Here is a recap of what happened in the search forums today...

    Google Will Fight Site Reputation Abuse Spam Both With Manual Actions & Algorithms

    rustybrick
    by rustybrick
    Apr 16, 2024
    Google's new spam algorithm update also introduced new spam policies including the upcoming site reputation abuse policy that won't go into effect until May 2024. Google has confirmed it will fight site reputation abuse spam using both manual actions (humans) and algorithms (machines).

    Google Search Tests Thumbs Up/Down Buttons In Product Grid Results

    rustybrick
    by rustybrick
    Apr 16, 2024
    Google launched the style recommendations with thumbs up and down buttons not long ago after testing it in January. Now Google is showing this thumbs up and down buttons in the product grid search results, so Google can see what you like or dislike and then show you more products that you do like.

    Google Ads "Similar Product" Carousel

    rustybrick
    by rustybrick
    Apr 16, 2024
    Google has a similar products section and carousel for Google Ads sponsored listings. We have seen similar products and similar shopping related results from the organic / free listings but now I am seeing examples of a search ad carousel for "similar products."

    Clarification: Google Search Supports Images Referenced From src Attribute

    rustybrick
    by rustybrick
    Apr 16, 2024
    Google has clarified in its image search help documentation that images are only extracted from the src attribute of img tags in Google Search. This is not new, but Google decided to update its documentation based on some questions it received about the topic.

    Google AdSense New Ad Intents Formats - Links & Anchors In Content

    rustybrick
    by rustybrick
    Apr 16, 2024
    Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results.