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Industry News

Catch up on interesting new discussion and industry news.

    Going HTTPS/SSL Will Now Give You A Ranking Benefit In Google

    rustybrick
    by rustybrick
    Aug 7, 2014
    Google announced early this morning that they are now using SSL/HTTPS as a ranking signal in their Google search algorithm.

    The signal is incredibly weak and webmasters should not go crazy about it...

    Love on Facebook

    by Rian van der Merwe
    Aug 5, 2014
    Claire Evans discusses how much more awkward break-ups have become in the age of social media. From Luddite love:

    It’s time to end it online. I’m not just talking about the pedantic tick-box of Facebook ‘relationship status’: there are images to untag, emails to delete, an ‘unfriending’ to coordinate. There is the careful unravelling of the social web.

    In a sense, every relationship now exists on two levels. The moments we spend in one another’s company, the neurochemical buzz of...

    Roadmaps aren’t just a collection of “a bunch of stuff”

    by Rian van der Merwe
    Aug 5, 2014
    Some smart thoughts from Scott Sehlhorst in Classifying Market Problems:

    Many teams struggle with backlogs or roadmaps which appear to be a collection of “a bunch of stuff.” Most teams try and address the problems that manifest from having a giant list of stuff by getting better at managing giant lists. This is treating the symptom, not the cause. If you’re trying to juggle hundreds of requirements, the problem isn’t that you have hundreds of requirements, the problem is that you don’t...

    Google Webmaster Tools Drops Author Stats

    rustybrick
    by rustybrick
    Aug 5, 2014
    In December 2011, Google launched author stats, a way to see how your content, across sites, based on your Google Authorship profile, fared. That is now gone...

    Google Learn More About Links With Publisher Images

    rustybrick
    by rustybrick
    Aug 5, 2014
    Just when we think authorship and publisher is dead, because Google dropped author images back in June - we see signs of maybe rel=publisher making some headway...

    MetaFilter's 20 Month Google Algorithmic Penalty Revoked?

    rustybrick
    by rustybrick
    Aug 4, 2014
    Around November 17, 2012, MetaFilter got nailed by a Google update that back then Google denied.

    As we explained in March, Google was working on a way to fix the algorithm that hit them back in November 2012...

    Google Pigeon Update: Local Results Updated Again

    rustybrick
    by rustybrick
    Aug 1, 2014
    It seems like Google has updated the local search results since the latest Google Pigeon update that was pushed out originally on on July 24th...

    Was There A Google Update Yesterday?

    rustybrick
    by rustybrick
    Aug 1, 2014
    Over the past few days, I've seen some but not a ton of chatter about a possible update at WebmasterWorld.

    The chatter began around June 30th at a high enough level for me to keep an eye on it and it continued through July 31st...

    Real-World Panda Optimization - Whiteboard Friday

    Jul 31, 2014
    The Panda algorithm looks for high-quality content, but what exactly is it looking for, how is it finding what it deems to be high-quality, and—perhaps most pressingly—what in the world can we do to befriend the bear?

    In today's Whiteboard Friday, Michael Cottam explains what these things are, and more importantly, what we can do to be sure we get the nod from this particular bear....

    About that selfie

    by Rian van der Merwe
    Jul 31, 2014
    Want to read some philosophical pontification about selfies? Well, I’m here to help you out. Start with the recent Can you have self-worth without self-love?, in which Simon Blackburn believes we can do better:

    If culture shifts one way, it can also shift back. Is it possible to imagine a reversal, so that something approaching a social contract, or a feeling of public spirit, a contempt for indecent expenditure, an embarrassment at vulgar display, or simply a desire to leave as modest a...