Industry News
Catch up on interesting new discussion and industry news.
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Google HTTPS: Run On A Per URL Basis In Real Time & Not Part Of Panda
As we learn more about the Google HTTPS algorithm I want to keep you posted.
Three new tidbits came out on the topic through yesterday's Google webmaster hangout with Google's John Mueller on Google+...
Three new tidbits came out on the topic through yesterday's Google webmaster hangout with Google's John Mueller on Google+...
The problem with “fighting” disease
by Rian van der Merwe
Aug 11, 2014
Aug 11, 2014
Dhruv Khullar described The Trouble With Medicine’s Metaphors:
The words we choose to describe illness are powerful. They carry weight and valence, creating the milieu in which goals of care are discussed and treatment plans designed. In medicine, the use of metaphor is pervasive. Antibiotics clog up bacterial machinery by disrupting the supply chain. Diabetes coats red blood cells with sugar until they’re little glazed donuts. Life with chronic disease is a marathon, not a sprint, with...
The words we choose to describe illness are powerful. They carry weight and valence, creating the milieu in which goals of care are discussed and treatment plans designed. In medicine, the use of metaphor is pervasive. Antibiotics clog up bacterial machinery by disrupting the supply chain. Diabetes coats red blood cells with sugar until they’re little glazed donuts. Life with chronic disease is a marathon, not a sprint, with...
Our (current) design process
by Rian van der Merwe
Aug 11, 2014
Aug 11, 2014
Allan White describes Our Product Design Process:
Our design process at HealthSparq is — just like everyone else’s — itself a work in process. We have ongoing debates about the tools and techniques we use to execute on each phase. Parts of our process (for example, a new pattern library that integrates directly with our apps) are being rebuilt and aren’t fully useful yet. It was very constructive to have this discussion, and to have a framework to build upon moving forward.
I’m...
Our design process at HealthSparq is — just like everyone else’s — itself a work in process. We have ongoing debates about the tools and techniques we use to execute on each phase. Parts of our process (for example, a new pattern library that integrates directly with our apps) are being rebuilt and aren’t fully useful yet. It was very constructive to have this discussion, and to have a framework to build upon moving forward.
I’m...
Twitter Analytics
by AJ Kohn
Aug 11, 2014
Aug 11, 2014
What if Twitter launched the most awesome analytics dashboard and no one really noticed? Well, that's pretty much what happened nearly a month ago. I've been waiting for the posts that detail how much you can get from the tool and the different types of analysis you can perform.
But ... I'm tired of waiting. Twitter Analytics Dashboard
The dashboard provides a decent overview of activity over the last 28 days.
The major statistics it provides are Impressions, Engagements and...
But ... I'm tired of waiting. Twitter Analytics Dashboard
The dashboard provides a decent overview of activity over the last 28 days.
The major statistics it provides are Impressions, Engagements and...
Google Algorithm Update Around August 8th
I am seeing significant signs of a real Google update both in terms of summer/weekend forum chatter at WebmasterWorld...
August 2014 Google Webmaster Report
The month of July was absolutely insane in terms of Google webmaster topics, just a lot covered, while the specific announcements, although some big...
Syndicating Content - Whiteboard Friday
Aug 8, 2014
It's hard to foresee a lot of benefit to your hard work creating content when you don't have much of a following, and even if you do, scaling that content creation is difficult for any marketer. One viable answer is syndication, and in this Whiteboard Friday, Eric Enge shows you both reasons why you might want to syndicate as well as tips on how to go about it. Heads-up! We published a one-two...
I See Content Everywhere - Whiteboard Friday
Aug 7, 2014
Most of us who work in content marketing have felt the strain that scaling puts on our efforts. How on Earth are we supposed to keep coming up with great ideas for new pieces of content? The answer is, in some sense, all around us. In today's Whiteboard Friday, MozCon community speaker Mark Traphagen shows us how to see the world in a different way—a way that's chock full of content ideas....
Agile & UX, still not sitting in a tree
by Rian van der Merwe
Aug 7, 2014
Aug 7, 2014
I like the work Growing Agile does, so I clicked on Karen Greeves’s Agile & UX: What’s wrong with working one sprint ahead? with great interest. I’ve been struggling with this issue myself, but I’ve just never come across a better way to integrate UX and Agile, so I was very interested in their viewpoint. The post definitely got me thinking, but I have some issues with their objections. In the interest of letting you in on the thought process, I’m going to take some lines from the post and...
Narrative mapping for UX design
by Rian van der Merwe
Aug 7, 2014
Aug 7, 2014
I really like the James Buckhouse explains in is article Story Map:
Halfway between a storyboard and a treasure map, it bundles the value and functional flow of your product with the delight people might feel at each step in your product. It sketches the UX flow without locking it down, and it delivers the gist of an idea and the emotional gestalt without prematurely belaboring the details.
A story map depicts how your product works and why it matters—but crucially—it does not...
Halfway between a storyboard and a treasure map, it bundles the value and functional flow of your product with the delight people might feel at each step in your product. It sketches the UX flow without locking it down, and it delivers the gist of an idea and the emotional gestalt without prematurely belaboring the details.
A story map depicts how your product works and why it matters—but crucially—it does not...
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