Industry News

Yahoo is giving Microsoft a further chance to prove that its search ads really can make Yahoo as much money as promised — at a price. Microsoft has agreed to extend “search revenue guarantees” that it has continually paid since the two companies signed a deal in 2009. Yahoo Declares An Extension

Reuters spotted the extension as part of Yahoo’s latest quarterly financial filing: On April 30, 2013, Microsoft extended the RPS Guarantee in the U.S. for an additional 12 months commencing...

There are some very early signs of a possible Google update brewing as of early this morning. A WebmasterWorld thread has some renewed chatter around an update...

When it comes to SEO, I often meet two types of webmasters. The ones that know nothing about how search engines work and the ones that obsess over the smallest SEO concerns. There is often never a balance...

I recently tested four different privacy policies on a sign-up form on the home page of a betting community. The results were quite surprising as the variations had drastically different impact on sign-ups – from an 18.70% drop in sign-ups to an increase of 19.47%.

In this article I’ll show all four variations, run you through the test data, and give you concrete takeaways. Privacy policy experiment 1:

Here’s a screen dump of the BettingExpert.com home page. As you can see, the control...

Now if you search for a local intent query in Google, Google will still likely show results from Google Places/Maps but it will no longer give you the ability to quickly click and see additional results...

Google acquired the company Wavii for a little more than $ 30 Million in April. There was some speculation that Wavii was an effort to match Yahoo’s purchase of Summly, which summarizes news from the Web.



A Wavii app did do just that – acquired and summarized news from the Web. When Wavii [...]

The post With Wavii, Did Google Acquire the Future of Web Search? appeared first on SEO by the Sea.

Jumoke Balogun wrote a hard-hitting piece on uneven economic development in Africa Is Rising. Africans Are Not. The conclusion:

I understand that it is much easier to delight in articles and documentaries about a “rising Africa” than to examine personal class privilege. Economic inequality tasks those who have to consider the legitimacy of their wealth; it is an encompassing problem that we cannot donate, aid, or volunteer away. […]

We must all first admit that most Africans are...

It has been a pretty busy month over at Google, not much in terms of "official" updates but a lot of discussion about changes on both the algorithm side and user interface side. Plus, we learned a lot from Google comments...

Several months ago, Google launched the Google EMD Update that went after "low-quality exact-match domains in search results," according to Google's head of search spam, Matt Cutts.

Since then...