Industry News

On October 3rd, Google launched another algorithm change, one I didn't cover here but wrote about at Search Engine Land named the Google Mugshot Algorithm.

In short, Google has downgraded the rankings of mugshot web sites, such as Mugshots...

Back in September, Google announced that they had started using an algorithm that rewrites queries submitted by searchers which they had given the code name “Hummingbird.” At the time, I was writing a blog post about a patent from Google that seemed...

A WebmasterWorld thread asks the question most SEOs and webmasters try not to ask in a public forum. After a penalty is lifted, should you go ahead and remove your disavow file or even remove some of the links from the disavow file?
Why would you do that?
Well

I recently added a Hario Coffee Kettle to my favorite way to brew coffee at home (Chemex). And I realized that every tool I add to my coffee making routine makes it take a little longer, and taste a little better. I’ve been thinking about this for the past few days, wondering if there is a deeper lesson in there somewhere. And then Craig Mod published Pull back, which made it all fall into place:

I want them all to slow down. I want to whisper in their ears: pull back for a second. Just...

Starting this Friday, Google sent out a terms of service update specifically around how Google will display your details and information in their content and ads...

In How I Made $4000 Selling A Product I Didn’t Have one entrepreneur explains how his new startup deceived users into thinking the product already existed (even though it didn’t). They did this so that they could collect credit card details to validate whether or not users would actually pay for the product. You should really read the whole post, but here’s a key section:

It doesn’t feel good to deceive prospective customers (or anyone for that matter). I didn’t like this bit. Then again,...

Google announced new features being added to the new version of Google Maps. The big announcement is a yawn because the old version of Google Maps had this...

This week, Google as awarded a patent that describes how they might score content on how much Gibberish it might contain, which could then be used to demote pages in search results. That gibberish content refers to content that might be...