Industry News

Danny Sullivan, the Google Search Liaison, said that he expects the next core update will be rolling out in the coming weeks. He said it is hard to predict because these updates are not scheduled to a particular day but rather tested and then once approved are launched.

Yesterday, July 15th, Google ended support for new chats to be initiated within Google Local, Google Business Profiles, in Google Search and Google Maps. This is not a surprise, Google told us in May this was coming and now it is here.

Google may have some type of classification score for if your site uses AI to write content. This score might label your site as being artificially generated content with an AGC classification. Maybe.

Google may allow publishers to exclude some of their content from being displayed in Google Discover. Danny Sullivan, the Google Search Liaison, said he thinks that option would be useful and thus passed it on to the team to look into.

Google Search is testing a way to jump back up to the AI Overview after you scroll past it. This button shows up after a searcher decides to scroll past the AI Overview and look at the normal search results. Google wants you to click the "Overview" button to go back to the AI Overview at the top, the one you decided to scroll past.

Google Search seems to be continuing to test highlighting words in blue in its search results snippets. Plus, Google is also testing showing light background color for some words in the search result snippets.

Here is a recap of what happened in the search forums today...

Brandon Saltalamacchia, the founder of Retro Dodo, covered his meeting he had with Danny Sullivan at Google - he covered it under the title A Brief Meeting With Google After The Apocalypse. Danny Sullivan said later that this was the second time he recently had such a meeting and he is working on setting up the third one soon.

Google seems to be testing its AI-organized search results pages for local search queries. We saw Google testing this for shopping-related queries after Google announced at I/O that it would roll out AI-organized search results in the coming months.

Google AI Overviews is rarely ever showing citations from Reddit or Quora anymore, according to a new report from BrightEdge. In fact, Reddit citations have declined by around 85%, whereas Quaora citations have declined by around 99%, within the Google AI Overviews in Google Search.