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Industry News

Catch up on interesting new discussion and industry news.

    Google: We Don't Track How Expensive It Is To Crawl, Render, Index & Serve Pages

    rustybrick
    by rustybrick
    Aug 9, 2024
    There has been some confusion around how Google handles pages that might be more costly for Google Search to crawl, render, index and serve - i.e. JavaScript pages. Google does not have a monetary budget per site, in terms of it will spend $X of crawling budget on your site.

    Google Featured Snippets With Emojis & Special Characters

    rustybrick
    by rustybrick
    Aug 9, 2024
    It is not every day that you see a Google featured snippet with emojis and special Unicode characters. Here is an example of one spotted by Nick Churick (hat tip Patrick Stox) that he posted on X.

    Google Lens Rolling Out Speak Now To Ask About This Image

    rustybrick
    by rustybrick
    Aug 9, 2024
    Google seems to be rolling out a new Google Lens feature that lets you record with your camera and also speak with your voice on top of that video. Then Google Lens will match the video or image with your spoken text to give you a set of search results or an AI Overview.

    Bing Search Tests Opening Searches In New Window From Home & Pagination Bar

    rustybrick
    by rustybrick
    Aug 9, 2024
    Microsoft is testing a weird change to the Bing Search results user experience. Bing is testing that when you do a search from the home page, that it opens the search results in a new window, instead of loading those results on the same tab you are on. Bing is also testing opening a new window for when you click to the next page of the search results.

    Daily Search Forum Recap: August 8, 2024

    rustybrick
    by rustybrick
    Aug 8, 2024
    Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

    Google Ads issues credit notices of millions of dollars to individual advertiser by mistake...

    Google Local Service Ads To Show Photos & They Improve Ad Rank

    rustybrick
    by rustybrick
    Aug 8, 2024
    Google will begin showing photos in your Local Service Ads that come from your Local Service Ads profile. Ginny Marvin, Google's Ads Liaison, wrote on X yesterday, "Starting today, we'll begin selecting photos from your LSA profile to show in your ads."

    Google Tests More Videos To Short Videos Tab Instead Of Loading More Videos Below

    rustybrick
    by rustybrick
    Aug 8, 2024
    Google is testing sending the searcher to the short videos tab after clicking on the more videos button, instead of dynamically loading videos underneath the videos you are currently looking at in the search results.

    Google Ads API Version 17.1 Now Available

    rustybrick
    by rustybrick
    Aug 8, 2024
    Google Ads has released an update it the Google Ads API, version 17.1. Version 17.1 includes shareable ad previews, removing specified automatically created assets linked to Responsive Search Ads, retrieving offline conversion diagnostics, offline diagnostics report metrics, standard bidding strategies for video campaigns, and more.

    Google Search Snippets You May Like Label

    rustybrick
    by rustybrick
    Aug 8, 2024
    Google is testing a new label for its search results snippets, this one is named "you may like." I am not sure how Google knows you may like this search result snippet, unless this is a variation of how Google names the "you visit often" label?

    Google Ads Million Dollar Credits Bug For Local Service Ads

    rustybrick
    by rustybrick
    Aug 8, 2024
    Google notified some advertisers last night that they are expected to receive $16 million dollars and $6 million dollars in credits. I am sure others got similar astronomical credit notices. Don't retire anytime soon, it is a bug, and Google will fix the amount if they have not done so already.