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Industry News
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Discussion: Can You Disavow out of Penguin? - Whiteboard Friday
Jan 1, 2015
Penguin is back at the forefront of many marketers' minds now that the third iteration of the algorithm update has been released, and a rumor has begun circulating that you can weasel your way out of a Penguin penalty by simply submitting a disavow file. In today's Whiteboard Friday, Josh Bachynski breaks down that argument and starts a realistic discussion to find the answer. While we (and, as...
Did Comments Cause This Site To Get Hit By Google Panda 4.1?
Shortly after Google released the Google Panda 4.1 update, I asked if this site was hit by the almighty Panda algorithm. It clearly looked like it was and I believe it was hit by Panda. Nothing has changed since. Not to this site, not to the content...
Direct Answers – Using Query Intent Templates to Identify Answers
by Bill Slawski
Dec 31, 2014
Dec 31, 2014
Almost a year ago, Search Engine Land published an article titled Google Search OneBox Answers Are Getting More Detailed.
Search Engine Land has been referring to question-answering type results as Direct Answers, since they don’t seem to...
Search Engine Land has been referring to question-answering type results as Direct Answers, since they don’t seem to...
Yes, Steve Scalise, There Was A Google In 2002
Controversy has erupted this week when news emerged that the Steve Scalise, majority whip of US House of Representatives — the chamber’s third highest post — spoke to a white supremacist group in 2002. Part of Scalise’s excuse? Google wasn’t available to research groups in 2002.
From what Scalise told the New Orleans Times Picayune yesterday:
There is a lot more vetting that goes into setting my appointments. I have a scheduler. I didn’t have a scheduler back then. I was without the...
From what Scalise told the New Orleans Times Picayune yesterday:
There is a lot more vetting that goes into setting my appointments. I have a scheduler. I didn’t have a scheduler back then. I was without the...
Direct Answers – Taken from Authority Websites
by Bill Slawski
Dec 30, 2014
Dec 30, 2014
Part One of this series – Direct Answers – Natural Language Search Results For Intent Queries
One of the most important parts of the “Natural Language Search Results for Intent Queries” patent application is how it describes both queries and...
One of the most important parts of the “Natural Language Search Results for Intent Queries” patent application is how it describes both queries and...
Webmasters Talk About 2015 SEO & Search Trends & Predictions
There is a wonderful thread that is pretty deep right now, going on at WebmasterWorld talking about the 2014 trends in search, and what people expect to see in search in 2015 - mostly on the organic side...
Direct Answers – Natural Language Search Results for Intent Queries
by Bill Slawski
Dec 29, 2014
Dec 29, 2014
In November, Google published an international patent that describes providing natural language type answers to queries.
Those answers focus less upon finding pages on the Web about those queries, and more on Natural Language results for the...
Those answers focus less upon finding pages on the Web about those queries, and more on Natural Language results for the...
Yahoo Directory Closes, Five Days Early
The Yahoo Directory, the core part of how Yahoo itself began in 1994, officially closed today, five days ahead of when Yahoo had said the end would come.
If you try to reach the Yahoo Directory at its long-standing address of http://dir.yahoo.com. you’ll now be redirected to a new location of https://business.yahoo.com/ with a home page carrying a “Yahoo Small Business” logo:
The new page still has the general look and feel of the old Yahoo Directory, listing categories that are not...
If you try to reach the Yahoo Directory at its long-standing address of http://dir.yahoo.com. you’ll now be redirected to a new location of https://business.yahoo.com/ with a home page carrying a “Yahoo Small Business” logo:
The new page still has the general look and feel of the old Yahoo Directory, listing categories that are not...
Google: Working On Fun Stuff With Search Query Reports In Webmaster Tools
Google's John Mueller said in a Google+ hangout the other day that Google is working on some "fun stuff" around the search query reporting tool in Google Webmaster Tools.
John said this at 25 minutes and 55 seconds into the video...
John said this at 25 minutes and 55 seconds into the video...
The Massive Ranking Factor Too Many SEOs are Ignoring - Whiteboard Friday
Dec 25, 2014
Despite Google's ambiguity about how it's used in the algorithm, we've seen evidence time and again that there's a giant ranking factor that SEOs just aren't optimizing for. In today's very special Whitebeard Friday, Rand (or Randa Claus) shows us how to fill in this important gap in our work.
For reference, here's a still of this week's whiteboard!
Video transcription...
For reference, here's a still of this week's whiteboard!
Video transcription...
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