Industry News

Google is testing adding a "short videos" option in the search menu bar, so you can filter your search results by shorter videos. This, I guess, is in addition to videos in the search bar.

Ginny Marvin, Google's Ads Liaison, said again "Ad Strength is not used in the auction." She wrote this on X in response to an article on Search Engine Land named Google explains why Ad Strength is 'so important' as it addresses industry concerns.

Google is testing showing tabs within the AI overviews within Google SGE, the Search Generative Experience. When you swipe through the tabs, the generative AI changes based on the tab you selected.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Bing is testing removing its cache link from the search results...

Bing is testing removing the cache link from its search results. This is something Google tested for a few months prior to officially dropping the cache link from its search results back in January. Now Microsoft is making the same move with its search engine, Bing.

Bing is testing showing what Google calls from sources across the web in its Bing Search results. Bing shows a listing of the various options based on your query and says it was "generated using AI."

Since before last year's holiday season, we have been seeing a "Shop All Deals" banner-like ad in the Google Search results for e-commerce and other queries. Boyd Norwood from nozzle.io looked at their data and found that this banner shows up 40-50% of the time over the last four or so months.

Google is testing a sticky sponsored label in the Google Search results as you scroll down the search results and scroll past various Google Ads. The sponsored labels disappear as you get to the organic/free listings and then reappear when you go back to those Google Ads.

Google's John Mueller recommended that you do not disallow your internal footer links. A Reddit thread asked, "Should I disallow some pages that are in footer?" John replied, "If you do this, future-you will be annoyed by the problems current-you is creating."

Today is the total solar eclipse and while we know about the neat Google Search solar eclipse easter egg, today, Google has a special Doodle for the total eclipse of 2024.