Industry News
Catch up on interesting new discussion and industry news.
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Link roundup for July 2, 2023
Technology and product Pledge To Executives →
Marty Cagan’s latest is all about the agreements between product teams and executive teams. This point about deadlines stood out for me:
Product teams ask that only the product team that will be responsible for delivering on a promise be the one to make that promise, and they not be asked to make a promise or deliver on a commitment where they don’t know what is involved and what would be required to succeed. How will AI affect workers?...
Marty Cagan’s latest is all about the agreements between product teams and executive teams. This point about deadlines stood out for me:
Product teams ask that only the product team that will be responsible for delivering on a promise be the one to make that promise, and they not be asked to make a promise or deliver on a commitment where they don’t know what is involved and what would be required to succeed. How will AI affect workers?...
ChatGPT for the anxious and overwhelmed
It feels weird to write a ChatGPT article. There are already so many. But there’s one particular use case that I haven’t really seen any discussion about, and it’s also one that points to what ChatGPT is good at—and what it’s terrible at.
First, the context. I’ve been thinking about writing this post for a while, but two essays from old internet legends like myself (I’m referring to the old part, not the legend part) got me to finally sit down and do it. First is Andy Baio’s AI is killing...
First, the context. I’ve been thinking about writing this post for a while, but two essays from old internet legends like myself (I’m referring to the old part, not the legend part) got me to finally sit down and do it. First is Andy Baio’s AI is killing...
Google Search Ranking Volatility Heated Again (June 28 & 29th)
We are back with you with another report of another unconfirmed Google Search ranking algorithm update. This one seemed to have kicked off yesterday, June 28th and is heating up even more today. Yea, it has been a very volatile past several weeks with the Google Search results and even I am kind of tired on reporting on this.
Bing Webmaster Tools Testing Sitemap Index Coverage Report In The Wild
A few months ago, Fabrice Canel from Microsoft Bing, told us and even showed us an example, of a new Sitemap Index Coverage Report within Bing Webmaster Tools. It seems some are now seeing this report live for some of their verified profiles within Bing Webmaster Tools.
Link roundup for June 27, 2023
Ask Questions, Repeat The Hard Parts, and Listen
Michael Lopp’s latest is an excellent reminder of what good leadership is all about:
Earlier in this piece, I wrote I was disappointed when you asked me to decide. I’m not disappointed in you; I’m disappointed with myself. See, my primary job as your leader is to give you the skills and experience I’ve gained over the years. If I cannot guide you toward making the decision, I’m reminded I’ve not yet achieved my primary goal in our...
Michael Lopp’s latest is an excellent reminder of what good leadership is all about:
Earlier in this piece, I wrote I was disappointed when you asked me to decide. I’m not disappointed in you; I’m disappointed with myself. See, my primary job as your leader is to give you the skills and experience I’ve gained over the years. If I cannot guide you toward making the decision, I’m reminded I’ve not yet achieved my primary goal in our...
How TikTok Is Reading Your Mind — Whiteboard Friday
Explore the role of demographics, engagement, and personalized recommendations in how TikTok surfaces content. Discover how TikTok attempts to avoid echo chambers and gain valuable insights into its inner workings. Dive into the fascinating world of TikTok's algorithm in this new Whiteboard Friday episode with Lidia Infante!
Click on the whiteboard image above to open a high resolution...
Click on the whiteboard image above to open a high resolution...
Google Ads Bug With Displaying Recent Data
As of 7:13 am ET this morning, Google has confirmed an issue with Google Ads where advertisers "may not have access to the most recent data," Google said.
Google Search Ranking Volatility Exploding Today - Where Is The Confirmed Algorithm Update?
So it's been well over a week of incredible volatility within the Google search results. Pages have been bouncing all over the place, rankings are jumping and then last night and today we are seeing even hotter temperatures from the Google tracking tools and more chatter from within the SEO industry.
How to Explain the Value of SEO to Executives — Whiteboard Friday
In today’s episode of Whiteboard Friday, Seer Interactive’s Larry Waddell discusses how you can translate the SEO work you do for your clients into how executives think of value — specifically, business value.
Easy to Implement Tactics for Local Link Building — Whiteboard Friday
Google’s local algorithm demands different tactics for link building. And even if you don't need local SEO, local link building strategies can still give you a different perspective and improve your work. In today’s episode, Greg walks you through some of these strategies.
Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription
Howdy, Moz...
Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription
Howdy, Moz...
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