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Industry News

Catch up on interesting new discussion and industry news.

    Bing Updates Shopping Ads Design

    rustybrick
    by rustybrick
    Feb 24, 2026
    Microsoft Advertising seems to be testing a new design for the Bing shopping ads carousel. The new design fills the screen more from left to right than the old design and is just wider in general.

    Project Brains: Organizing Complex Initiatives for AI-Assisted Work

    by Rian van der Merwe
    Feb 23, 2026
    I’ve written before about how I use AI for product work and how that workflow evolved with slash commands and skills. This post focuses on how to maintain context for complex, long-running projects. The Problem: Context Fragmentation

    When I’m working on a major initiative, relevant information ends up scattered everywhere: PRDs in one tool, tickets in another, meeting notes in a third, plus emails and chat threads. Every time I return to a project after a few days, I spend time...

    Daily Search Forum Recap: February 23, 2026

    rustybrick
    by rustybrick
    Feb 23, 2026
    Here is a recap of what happened in the search forums today...

    Google Won't Use Sitemap Files If Its Not Convinced Of New/Important Content

    rustybrick
    by rustybrick
    Feb 23, 2026
    Google's John Mueller said that if Google is not convinced that there are new and important content to index on your site, then it won't use the sitemap file on your site. Just because you have a sitemap file, it does not mean Google will index all the pages in that file.

    Google: A Spike In Impressions Doesn't Cause Problems For Search

    rustybrick
    by rustybrick
    Feb 23, 2026
    Google's John Mueller said a spike/increase in impressions within Google Search Console does not cause any specific problems within Google Search. There are a number of posts where some users are seeing a surge in impressions within Google Search Console but clicks and traffic have not changed.

    Bing Tests New UI For AI Responses With New Links & References

    rustybrick
    by rustybrick
    Feb 23, 2026
    Microsoft is testing a new user interface for the Bing Copilot AI responses. The new interface shows these link and references cards both inline and on the right.

    Google Business Knowledge Panels With AI Generated Services

    rustybrick
    by rustybrick
    Feb 23, 2026
    We've seen Google use AI for local panel descriptions, menus and more. But now Google is also using AI to generate a list of services a local business offers.

    Google Email: Fake Or Incentivised Reviews Found On Your Business Profile

    rustybrick
    by rustybrick
    Feb 23, 2026
    Google is now (past few weeks?) sending out emails when it detects fake or incentivised reviews on your Google Business Profile. Google also says it has removed the fake or incentivised reviews that were identified.

    Google Search Console Page Indexing Report Missing A Chunk Of Data

    rustybrick
    by rustybrick
    Feb 23, 2026
    The Google Search Console page indexing report seems to be missing a chunk of data. The missing data is from December 15th and earlier, but we do have data from December 15th (14th) through today.

    Google Search Ranking Volatility Beginning To Cool?

    rustybrick
    by rustybrick
    Feb 22, 2026
    Some are wondering when the Google Search ranking volatility will begin to cool down a bit. While many of the tools continue to show heated volatility over the past weeks, some are starting to show signs of cooling.