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Industry News

Catch up on interesting new discussion and industry news.

    Google Confirmed Weekend Algorithm Ranking Shift As "Core Update"

    by rustybrick
    Mar 13, 2018
    Yesterday we reported that we thought there was a Google algorithm ranking update over the weekend and to my surprise, Google actually confirmed it. Danny Sullivan at Google said on Twitter that yes...

    Google Algorithm Update Over The Weekend - March 9th, 10th & 11th?

    by rustybrick
    Mar 12, 2018
    There may have been an algorithm update with the Google search rankings over the weekend, starting around March 9th...

    Forget Making AMP Pages; Google Looks To Bring AMP Benefits To Open Web Standards

    by rustybrick
    Mar 9, 2018
    Google announced last night that they are looking to bring the benefits and techniques they have learned from the AMP efforts to the open web standards...

    How to Discover Featured Snippet Opportunities - Whiteboard Friday

    Mar 8, 2018
    Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription

    Hey, Moz fans, welcome to another edition of Whiteboard Friday. Today we're going over all things discovering featured snippet opportunities. So this is the first part to three videos. So this will be the discover, but we're also going to have a target and a measure video as well. So...

    March 2018 Google Webmaster Report

    by rustybrick
    Mar 5, 2018
    It has been a pretty busy month in the Google SEO and webmaster world. We had two possible Google algorithm updates...

    3 Ways Query Stream Ontologies Change Search

    by Bill Slawski
    Mar 4, 2018
    What are query stream ontologies, and how might they change search?

    Search engines trained us to use keywords when we searched – to try to guess what words or phrases might be the best ones to use to try to find something we are interested in....

    Google Algorithm Update Brewing? Depends Who You Ask.

    by rustybrick
    Mar 2, 2018
    Over the past couple days or so, the ongoing WebmasterWorld thread has some folks passionately yelling there was a massive update, while some are saying it looks all static and fine from their point of view...

    New Google Multifaceted Featured Snippets Focuses On Multi-Intent Queries

    by rustybrick
    Mar 1, 2018
    Google has announced they are now rolling out a new form of featured snippets they are calling "multifaceted featured snippets...

    Google To Clarify How To Make Lazy Loading Images & Content SEO Friendly

    by rustybrick
    Feb 28, 2018
    Google has said before that they can't see lazy loaded content on mobile but said it is a tricky situation. That was back in 2015, about three years ago...

    How (and Whether) to Invest in and Structure Online Communities - Whiteboard Friday

    Feb 22, 2018
    Well, building a thriving online community takes a great deal of effort, often with little return for a very long time. And there are other considerations: do you build your own platform, participate in an existing community, or a little of both? What are the benefits from a brand, SEO, and content marketing perspective? In this edition of Whiteboard Friday, Rand answers all your questions...