Industry News

In April, we saw a small disclaimer on the Google AI Overviews within Google Search to "Check important info." Well, Google is testing a much larger disclaimer, at the bottom of the AI Overview that says, "Double-check important information" and "It's a good idea to check info in multiple places" with a "Learn more" button.

As you know, Google has been testing a way to click a button to message multiple businesses through the Local Service Ads. Google now calls that message fan out. That being said, Google seems to be testing variations of that button.

More and more people are starting to see Google Ads within the Google AI Mode results. Google told us these ads were being tested on desktop AI Mode results back in May and over the past several weeks, more and more are starting to see them in the wild.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google thought about how to give publishers control over AI using its content, but well...

I am seeing some signs of a Google search ranking update over the past day or so but the chatter is super limited right now. Many of the tools spike yesterday but like I said, the SEO community chatter was calm. I wonder if this volatility was related to maybe the Cloudflare outage or Gemini 3 rolling out.

A court document from the Department of Justice Google monopoly case shows Google internally discussed six different options for giving (or not giving) publishers control over AI usage. The options range from do nothing new to add options to opt out of just AI Overviews (formerly known as SGE).

Google announced some new features for Google Maps including a big one for reviews, where reviewers can now use nicknames instead of their real names when leaving reviews. Plus, Google added trending places to the explore tab and insider tips/know before you go to the results.

Only two months ago, Google officially rolled out the follow feature on Google Discover. Now, that feature is no longer active and Google has removed the documentation associated with it.

Google's Daniel Waisberg announced today at the Google Search Central event in Tel Aviv that Search Console will be gaining brand query filters. Plus, these filters will be AI-assisted, I am told.

Google is testing shading the background color behind the search ads, sponsored results, and the local pack in the Google Search results. I do like that Google is testing differentiating the organic/free listings with the search ads/sponsored listings.