Industry News
Catch up on interesting new discussion and industry news.
Page 641 of 786
Looking at Peer Document Titles and Anchor Text when Collecting Facts about an Entity
During a civil or criminal legal case, the prosecuting side needs to present evidence to a judge or a jury. Each individual piece of evidence doesn’t have to prove the innocence or guilt of the party being tried by itself, but the combination of...
Extracting Facts for Entities from Sources such as Wikipedia Titles and Infoboxes
There are a number of patents from Google, both granted patents and pending patent applications, that describe ways that Google might learn about entities and about facts associated with those by extracting the information from the Web itself...
Did Google acquire Game Maker and Distributor CiiNow?
Google was officially assigned the pending patent applications from CiiNow last Wednesday (August 27, 2014) in a transaction that was reported as being executed at the end of July. From searching through the USPTO, I don’t see any other patents...
Undiscoverable features don’t exist: examples and tips
I need to tell you about a conversation I had with my 4-year old daughter this morning. You’re going to have to stick with me, because despite the potty talk this is going somewhere, I promise. The backstory is that lately she’s been forgetting to wipe after going to the bathroom (this is the type of stuff you’re here to read, right?). So when she got up this morning, this happened:
Me: “Did you go to the bathroom?”
Her: “Yes.”
Me: “Did you wipe?”
Her: “Oh… no. I...
Me: “Did you go to the bathroom?”
Her: “Yes.”
Me: “Did you wipe?”
Her: “Oh… no. I...
Know thy (entire) audience
Lauren Chapman Ruiz shares an interesting viewpoint about the role of empathy in design in Inside the Empathy Trap. The issue is that we can’t just have empathy with one person, we need to have an understanding of a wide variety of goals and needs:
When we design, we pursue a broader type of empathy. As a colleague once said to me, designers need to identify with the whole user base. User-centricity is about the ability to recognize that there are a number of personas, each with...
When we design, we pursue a broader type of empathy. As a colleague once said to me, designers need to identify with the whole user base. User-centricity is about the ability to recognize that there are a number of personas, each with...
Google Authorship May Be Dead, But Author Rank Is Not
Google ended its three-year experiment with Google Authorship yesterday, but the use of Author Rank to improve search results will continue. Wait — you can have Author Rank without Google Authorship? And just what is Google Authorship versus Author Rank? Come along, because they are different things — and Author Rank lives on. What Google Authorship Was
Google Authorship was primarily Google’s way to allow the authors of content to identify themselves for display purposes. You asserted it...
Google Authorship was primarily Google’s way to allow the authors of content to identify themselves for display purposes. You asserted it...
Sponsoring Elezea
Regular readers will know that I’ve been experimenting with sponsorships on the site for a while, but I haven’t really talked about it. So I wanted to write a short note to say that, yes, I’m officially accepting sponsorships on Elezea now as a way to support my writing.
If you’re interested in sponsoring my writing for a week, you can find out more about sponsorship here (including what you get in return). If you know of anyone who might want to share their product with a bunch of really...
If you’re interested in sponsoring my writing for a week, you can find out more about sponsorship here (including what you get in return). If you know of anyone who might want to share their product with a bunch of really...
Google Kills Off Their Authorship Support
Last night, Google's John Mueller was tasked to announce on his personal Google+ account that Google has dropped support for authorship, completely.
Yes, completely. They simply removed it from their search results interface and from behind the scenes...
Yes, completely. They simply removed it from their search results interface and from behind the scenes...
But I Have to Buy Links, Ads, and Exposure, Because My Customers Won't Amplify My Content - Whiteboard Friday
We hear frequently from marketers who are frustrated that their audiences aren't sharing their content, making them think the only way to promote their brands is to pay for exposure. In today's Whiteboard Friday, Rand shows you a new way to think about your marketing that may be just the solution.
For reference, here's a still of this week's whiteboard!
Video Transcription...
For reference, here's a still of this week's whiteboard!
Video Transcription...
Getting Chilly... Google Penguin 3.0 Vibrations
I know, the boy who cried wolf, but my job here is to bring to you what the SEO community is buzzing about and they are buzzing about a possible Google Penguin update, or at least Google testing things that may imply Google is pushing out a Penguin update.
Didn't I expect Penguin to be launched...
Didn't I expect Penguin to be launched...
Page 641 of 786