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Industry News

Catch up on interesting new discussion and industry news.

    Vinyl Me, Please and the power of product thinking

    by Rian van der Merwe
    Aug 23, 2018
    I’ve been a Vinyl, Me Please customer since January 2015. Back then things were pretty basic. For roughly $25/month they would send you a “Record of the Month”, along with a custom art print and cocktail recipe. It was cool, and helped to expand my musical palate quite a bit.

    But sometime over the over the past year or so they kicked things into high gear. VMP now offers a “Classics” track (my favorite!) and a “Hip Hop” track in addition to their “Essentials” track (the original “Record...

    Teens, cheap Instagram marketing, and our weird future

    by Rian van der Merwe
    Aug 23, 2018
    I continue to be fascinated by Instagram’s cultural and economic impact. Taylor Lorenz writes in Posting Instagram Sponsored Content Is the New Summer Job:

    Helen Boogzel, CEO of Boogzel Apparel, said her company receives a steady stream of messages from young people — almost universally girls — looking to make extra money, and that teen marketing has been critical to the young company’s growth. “Some companies buy positive reviews or try to get into fashion magazines,” she said....

    How not to run a remote team

    by Rian van der Merwe
    Aug 22, 2018
    In their article 5 Best Practices for Running a Successful Remote Team, “Sparky” writes:

    All team members should have their working hours posted publicly, so colleagues know when they’re “on the clock,” so to speak. If you have a hybrid environment where some people are remote and others aren’t, this will help alleviate pressure on the remote employees to feel like they always have to be available. […]

    It’s also a good idea to schedule daily syncs with remote people, as well...

    Products as functions

    by Rian van der Merwe
    Aug 22, 2018
    I’ve been really intrigued by Ryan Singer’s thinking around Products as Functions:

    Products are easier to reason about when you think of them as functions. They transform an input situation into an output situation.

    This lets you describe what the product does as a transformation of the user’s circumstance instead of a bundle of features.

    I’ve been using this thinking on a new project we’re working on at Postmark. I like this approach because it gives us a framework to...

    Is it a bug or a feature?

    by Rian van der Merwe
    Aug 22, 2018
    
Nicholas Carr chases down the origin of the phrase ”It’s Not a Bug, It’s a Feature.” This bit stuck with me:

    INABIAF—the initialism has earned a place in the venerable Acronym Finder—is for programmers as much a cri de coeur 1 as an excuse. For the rest of us, the saying has taken on a sinister tone. It wasn’t long ago that we found software ­dazzling, all magic and light. But our perception of the programmer’s art has darkened. The friendly-seeming apps and chatbots on our phones...

    Google: We Looked At How To Give SEOs Advice On The Google Medic Update

    rustybrick
    by rustybrick
    Aug 22, 2018
    I did it, I asked John Mueller of Google to please give additional advice to SEOs and webmasters about the Google Medic Update, the core algorithm update on August 1st. He said there is "not really" any more advice to give.

    The Instagram Generation

    by Rian van der Merwe
    Aug 21, 2018
    The truth, then, is this: our generation was raised with an understanding that the image we portrayed mattered more than who we actually were. We believed this not out of some malevolent, externally imposed agenda, but because it was actually true. The result was that nothing we ever did felt organic; instead, everything felt like a checked box. You played sports to prove you were competitive. You took classes to get grades, those wonderful letters that separated friends and induced panic...

    The uncertainty of friendship

    by Rian van der Merwe
    Aug 21, 2018
    The most fatal disease of friendship is gradual decay, or dislike hourly increased by causes too slender for complaint, and too numerous for removal. Those who are angry may be reconciled; those who have been injured may receive a recompense: but when the desire of pleasing and willingness to be pleased is silently diminished, the renovation of friendship is hopeless; as, when the vital powers sink into languor, there is no longer any use of the physician.

    — Samuel Johnson, No. 23....

    New Google Search Console Finally Gets Link Report

    rustybrick
    by rustybrick
    Aug 21, 2018
    Google has announced that the new beta Google Search Console is now getting the link report. Google said they are moving the Links to your site and Internal Links report from the old interface into the new Google Search Console under a single Links report. I do not see it rolled out yet but it should be live soon, Google says.

    Reports Of Some Google Medic Update Recoveries

    rustybrick
    by rustybrick
    Aug 20, 2018
    I am seeing some webmasters and SEOs claim they have seen recoveries over the weekend with some of their sites impacted by the Google Medic update that took place on August 1st. I am not sure if we can trust these reports or if they are confusing this Medic update with a different update - but I am seeing some people claim they recovered.