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Industry News

Catch up on interesting new discussion and industry news.

    Google: Slow Pages Might Be Labeled As Not Mobile Friendly

    rustybrick
    by rustybrick
    Dec 28, 2016
    In the hangout from yesterday with Google's John Mueller he said something I never knew before, that pages that load really slowly may be considered NOT mobile friendly...

    Google: Mobile First Index Is Not Yet Live

    rustybrick
    by rustybrick
    Dec 27, 2016
    With all the Google shuffles recently in December, as I covered in the Google updates category, some SEOs and webmasters believe that Google has pushed out their mobile first index fully...

    Is It Safer To Spam Google Search During The Holidays & New Years?

    rustybrick
    by rustybrick
    Dec 26, 2016
    If you follow Google like I do, you'd notice that it is like a ghost town there. Almost everyone is off, on vacation, spending time with family and friends. If you send an email to a Googler, it is almost guaranteed you'd get a vacation response...

    Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google

    dannysullivan
    by dannysullivan
    Dec 24, 2016
    Where’s Santa Claus? When will Father Christmas arrive? Millions of children around the world are asking these and similar questions on Christmas Eve. To help, two there are two great services that stand ready: NORAD Tracks Santa and Google Santa Tracker.

    As usual, Search Engine Land stands ready with its own tradition, to guide you to get the best from the services. Below, discover how to track Santa whether you’re using the web, a smartphone, watching TV or even if you want to make a...

    Google’s top results for “Did the Holocaust happen” now expunged of denial sites

    dannysullivan
    by dannysullivan
    Dec 23, 2016
    Several days after Google put a search ranking change into place, the first page of results for “did the holocaust happen” now appears to be entirely free of denial sites.

    The algorithm change happened earlier this week. As we covered, it caused the Stormfront denial site that was ranking tops for that search to slip to the second spot, bumped behind the authoritative US Holocaust Memorial Museum site. Now Stormfront is entirely gone while USHMM remains:

    Stormfront has not been banned...

    Exchanging More Value with Contributors to Your Content and Community Efforts - Whiteboard Friday

    Dec 22, 2016
    In today's Whiteboard Friday, Rand explores ten fresh, actionable strategies you can use to encourage and promote an exchange of value with your contributors to feed your content and community efforts. Click on the whiteboard image above to open a high-resolution version in a new tab!
    Video Transcription

    Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This is a...

    2016 Important SEO Patents from Google

    by Bill Slawski
    Dec 21, 2016
    A couple of days ago, Gianluca Fiorelli published a thoughtful look at the Search Industry in past year, and the year to come at Moz titled SEO and Digital Trends in 2017. He included a graphic within that which listed things that he considered...

    Google will change AMP display to make it easier to find & share publishers’ direct URLs

    dannysullivan
    by dannysullivan
    Dec 21, 2016
    Early next year, Google will make it easier for those viewing AMP content in its search results to find and share URLs that lead directly back to publishers, rather than to Google itself.

    Currently, AMP content — accelerated mobile pages — are loaded differently by Google than regular content. Clicking on regular content generally takes people away from Google and to publishers’ sites. Clicking on AMP content keeps people at Google, with a Google URL appearing for that content.

    Showing...

    Google Updated Their Algorithm For "Did The Holocaust Happen?" Controversy?

    rustybrick
    by rustybrick
    Dec 21, 2016
    Over the past week or so, Google has been getting some heat around various anti semitic and racist sites ranking well in their search results. One of those queries getting a ton of attention is [did the holocaust happen]...

    Official: Google makes change, results are no longer in denial over ‘Did the Holocaust happen?’

    dannysullivan
    by dannysullivan
    Dec 20, 2016
    Google’s been under intense pressure to alter its results after it was found a week ago to be listing a Holocaust-denial site first for a search on “Did the Holocaust happen.” Now, that’s finally changing.

    The change is primarily a result of Google altering its algorithm. In a statement it gave to Search Engine Land several hours after this story was written, it said:

    Google was built on providing people with high-quality and authoritative results for their search queries. We strive to...