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Industry News

Catch up on interesting new discussion and industry news.

    How smartphone usage affects teens’ mental health

    by Rian van der Merwe
    Sep 2, 2017
    I should start by stating the obvious: I like technology and phones, and I think it’s essential for kids to be exposed to it so that they can be prepared for the future ahead. That said, despite its click-bait title, Jean Twenge’s Have Smartphones Destroyed a Generation? really got to me. She studied how teens tend to spend their time, and how it affects their mental health, and came to some alarming conclusions:

    More comfortable in their bedrooms than in a car or at a party, today’s...

    Fidget no more

    by Rian van der Merwe
    Sep 2, 2017
    Listen, I held out as long as I could with this whole fidget spinner thing. Sure yeah “It’s only $3, Dad!” but I just couldn’t get myself to do it. And then my 7-year old used the age-old trick used by 7-year olds for centuries: she went over my head and convinced my wife to buy one for her a couple of weeks ago.

    Of course, the joke’s on her, because the fad is basically over. Why so soon? In The Rise of the Fidget Spinner and the Fall of the Well-Managed Fad Charles Duhigg takes a...

    Citations behind the Google Brain Word Vector Approach

    by Bill Slawski
    Sep 1, 2017
    In October of 2015, a new algorithm was announced by members of the Google Brain team, described in this post from Search Engine Land – Meet RankBrain: The Artificial Intelligence That’s Now Processing Google Search Results One of the Google...

    Google: We've Changed The Way We Think About The Panda Algorithm

    rustybrick
    by rustybrick
    Aug 31, 2017
    Gary Illyes from Google said on Twitter this morning that Google has changed the way they think about Panda from five years ago. Gary wrote "we've changed the way we think about Panda." He added, "what was true 5 or so years ago...

    Forbes, Entrepreneur & Inc Now Nofollow External Links

    rustybrick
    by rustybrick
    Aug 30, 2017
    It seems like Google has two fewer sites to worry about when it comes to link schemes or manipulation. Forbes, Entrepreneur and Inc both have just started to add nofollow attributes to external links in their articles...

    Google: Stop Watching The Search Algorithm

    rustybrick
    by rustybrick
    Aug 29, 2017
    I am pretty serious about reporting on Google search algorithm updates despite Google not liking it or hating the automated tools that do it as well. But I think it can be helpful when diagnosing a site that was his on a specific date...

    Google Algorithm & Ranking Update Chatter

    rustybrick
    by rustybrick
    Aug 22, 2017
    Starting over the weekend, mostly Saturday and Sunday on August 19th and 20th, there were some chatter in the webmaster channels around Google fluctuations in the search results. The chatter was intense for a day or so and died out a lot since then...

    Google Search Console Data Logging Issue Reported

    rustybrick
    by rustybrick
    Aug 21, 2017
    Google has posted a "note" in the Google Search Console of "an internal logging issue" which may cause the numbers in the Search Analytics reports to "see a very slight decrease...

    Google Confirms They Score Internal & External Links Differently

    rustybrick
    by rustybrick
    Aug 18, 2017
    Google's John Mueller said the other day on Twitter that Google "definitely" scores or has different calculations and formulas for internal vs external links and signals...

    Google Calls Algorithm Monitoring Tools "Blackhat Scrapers"

    rustybrick
    by rustybrick
    Aug 17, 2017
    Back in the good old days, I use to simply use the chatter in the SEO discussion forums to communicate with you all if I feel there was a major or minor Google Algorithm update...